Is "Google TV" on the Way?

(AP)  Google, Intel and Sony are conducting joint development work on a platform called Google TV, according to a report in the New York Times.

Logitech is reportedly working with the companies to supply a small keyboard which will work with the systems, according to the article.

The Times reports that the project has been underway for months and that the goal is to produce a technology "that will make it as easy for TV users to navigate Web applications, like the Twitter social network and the Picasa photo site, as it is to change the channel." As part of the work, Google is said to be ready to open its Google TV platform to applications developers. The TV technology runs on Intel's Atom chips.

None of the companies commented on the report.

"Google wants to be everywhere the Internet is so they can put ads there," the Times quotes a source identified as having knowledge of the project.

To date, Google's work in television has concentrated on Google TV Ads, as part of an arrangement with Dish Network to track television ad-viewing statistics.

[rf35]

Is "Google TV" on the Way?

Who cares?

[skeezix06]

They might as well. The HDTV thing isn't working out too well. Signals are considerably weaker than the analog. Advertisers are probably getting ripped off because they think the same number of viewers are able to get the stations that they had before and that's simply not true. In fact, if I was in advertising, I'd be doing some studies of my own and then demanding reduced fees due to a smaller viewing audience outside of the city.