AP/ February 1, 2010, 10:42 AM

Bag Balm Becomes Popular "Problem Salver"

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Winter is most definitely here. It must be. The phones are ringing at Bag Balm headquarters.

Everyone wants a new tub of the gooey, yellow-green ointment. And all have a story about its problem-salving - they use it on squeaky bed springs, psoriasis, dry facial skin, cracked fingers, burns, zits, diaper rash, saddle sores, sunburn, pruned trees, rifles, shell casings, bed sores and radiation burns.

Everything, it seems, except for cows.

"Some, you don't really even want to hear, but they're gonna tell you anyway," said accounts manager Krystina McMorrow, who is half the office staff.

"I've been here 14 years," said accounts-receivable clerk Shawna Wilkerson, the other half. "The oddest one I've heard was somebody who reloads his ammunition. He puts Bag Balm on the bullet casing and it makes it easier to reload 'em."

Developed in 1899 to soothe the irritated udders of milking cows, the substance with the mild medicinal odor has evolved into a medicine chest must-have, with as many uses as Elmer's glue.

According to Bag Balm lore, the stuff went from barns to bedrooms when dairy farmers' wives noticed how smooth their spouses' fingers were after using it on cows' udders. The wives were jealous.

Bag Balm went to the North Pole with Admiral Byrd, to Allied troops in World War II, who used it to keep weapons from corroding, to Ground Zero for the paws of cadaver-sniffing dogs searching the World Trade Center rubble, and to troops in Iraq and Afghanistan.

Sold off pet care shelves and at farm stores for $8.99 per 10-oz. green tub (with cow's head on the lid), it's made of petrolatum, lanolin and an antiseptic, 8-hydroxyquinoline sulfate - substantially the same formula used since John L. Norris bought it from a Wells River druggist before the turn of the century.

It is made in a one-room "plant" by the family owned Dairy Association Co., Inc. - six employees, two officers and no sales force - operating in a cluster of converted railroad buildings in this small (pop. 1,215) northern Vermont town.

Petrolatum is shoveled from 50-gallon drums into a large vat and blended with lanolin from Uruguay, then heated to 95 degrees. A machine quickly squirts the goop into metal cans that are cooled, capped and packaged.

The plant is inspected annually by the U.S. Food and Drug Administration, though the product is marketed for use by animals, not humans.

Distributed by wholesalers and sold retail in farm stores, national drugstore chains and general stores, its popularity has grown largely with word-of-mouth advertising as converts becomes users and then devotees.

Imitators through the years have included Udderly Smooth Udder Cream and Udder Balm.

The Dairy Association won't divulge sales figures.

In a 1983 report, the late CBS News journalist Charles Kuralt said upward of 400,000 units were shipped annually. Norris' granddaughter, company President Barbara Norris Allen, won't say how today's shipments compare.

"The colder the weather, the better our business," said Ron Bean, production manager at the plant, which is open for tours but not photographers.

To call the operation old-fashioned is an understatement.

The plant operates with one shift, Monday through Friday. The Dairy Association doesn't take credit cards ("Send us a good ol' check," says Allen). And the names of individual stores that buy directly are kept on index cards in file cabinets.

Long-distance bicyclist Andy Claflin says he started using Bag Balm on a cross-country race last June, when a teammate turned him on to it for saddle sores.

Claflin, 37, from Dayton, Minn., was suffering from saddle sores as he competed in the Race Across America. A teammate told him it was good for the sores, a bane of long-distance biking. So he slathered some on, down below.

"I was sitting there in Arizona, it's 110 degrees, the air conditioning wasn't working, the crapper in the RV wasn't working, I gotta' bike 100 miles in this heat and great, I've got to deal with this," he said. "It was nasty and filthy and it felt weird ... But I didn't have saddle sores from then on, riding 130 miles a day. When you're on the bike, you're like 'Oh, this stuff is great."'

Marge Boyle, 62, a quilter in Paducah, Ky., keeps a tin by her sewing machine.

"It's really a wonderful product when you're sewing, because of all the pinpricks you get. It soothes and heals your fingers. Quilters are always pricking their fingers. We wash our hands constantly to keep them free of dirt, and you need something to soothe them," she said.

And it's still de rigeur in barns, where it all started.

Dairy farmer Willie Ryan has used it since the '70s, to soothe the chapped teats of cows. And more.

"The cows get frostbit sometime, so we use the Bag Balm," said Ryan, 60, of Craftsbury, Vt. "Any open wound with swelling, you just put some of that in and put a pack bandage on it and it does wonders. Don't ask me how, but it does," he said.

For all its myriad uses, there's one place its makers say never to use it.

"Never put Bag Balm in your hair, because you will not get it out," said Wilkerson.
© 2010 The Associated Press. All Rights Reserved. This material may not be published, broadcast, rewritten, or redistributed.
8 Comments Add a Comment
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Renegade.Rivers says:
ROFL. I have known about this stuff for about 60 years, having been born and raised on a dairy farm. We used in the barn and in the house.

I remember when I was about 5, I got the bottom of my foot severely cut after a tornado had come through and blew out a bunch of windows on our farm. My grandmother took and washed my foot off with kerosene to stop the bleeding, and then put bag balm on the cut and wrapped it with a rag to keep it from getting dirty. It never got sore and within a short time was healed.

Another time when I was about 14, I had gotten a really bad sunburn on my back, and had blisters on my hands after putting up hay. My grandmother put vinegar on the sunburn, which immediately started soothing it, it was regular brown vinegar, not white vinegar,) and then she used bag balm on the blisters on my hands. The next morning I was well enough to go out and spend another day baling hay. I had learned to wear gloves too, lol.

Many of the old remedies that our grandparents used were much more effective than modern medicine, and without the chances of harsh reactions, that many meds can cause today.

Back then folks couldn't run to a doctor ever time some one got sick, or hurt, they had to take care of themselves. Of course, back then, doctors made house calls, too. Was it better back in those days? I don't know, but I for one would gladly take those times when neighbors were neighbors and friends, to what we have today.
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Morvin says:
Sales of this stuff took off in 2000 when Shania Twain revealed that she used it regularly, not only on her face, but also on her hair.

http://www.people.com/people/archive/article/0,,20131184,00.html
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displeased says:
I tried this stuff but I found it annoying. It definitely worked great but it was so greasy, when I put it on my hands I couldn't touch anything for about an hour.
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krotec54 says:
There is another made by Sergeant's, Veterinary Balm Ointment, Omaha, NE 800-224-pets
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inventagod says:
Washingtoon Republicons have used this for years in airport restrooms...
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retm-w replies:
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Don't quit your day job, you'll never make it in comedy.
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redhen17745 says:
Krotec54 is right -- Bag Balm is great! I've used it in the winter on my feet when the soles get cracked and funky looking....put on Bag Balm, a pair of socks and go to bed. Works like a charm.
It's probably available online but I found it in our local Pet Store, which is locally owned and caters to farm animals and horses as well as dogs, cats, etc. Just goes to show -- the old reliable stuff is the best! And I think we all love the name anyway ;-)
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krotec54 says:
I love this stuff. My girlfriend turned me on to it for my hands, I had put it all over my body and it takes about a month to get it out of your hair though, but it's great on diaper rash and I use it on my dogs for cuts and dry paws. It is hard to find sometimes.
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