March 27, 2009 1:44 PM

"Job Squad" Helps Woman Returning To Work

By
CBSNews
(CBS)  Editor's note: After her story aired Thursday, Jeanne got a call from U-Haul, in Richmond, Va., her hometown, saying it had more than one position she might be suitable for, one of them an administrative position in the company's marketing department. She was slated to meet with U-Haul officials Monday.



The economy is forcing millions of Americans who've been out of the workforce for years try to become part of it again.

And "The Early Show Job Squad Series" focused on one of them Thursday.

The lessons she learned could apply to anyone in her situation.

For the past 18 years, Jeanne Mowchan has been a stay-at-home mom in Richmond, Va.

But when the economy tanked, her husband's business started to dwindle, explains consumer correspondent Susan Koeppen.

"We've cut back on a lot of things that we used to," Jeanne says. "I never would have a budget. I'd go to the store we'd buy whatever we wanted. If my daughter wanted something when we were at the mall, we would just buy it. ...We don't do that anymore. If it's not a necessity, then we don't get it."

So Jeanne, with one kid in college and another teenager at home, made the tough decision: return to the workforce to help make end meet.

"I worked when I graduated from college back in the late '80's," Jeanne says, "stopped when my son was one year old. So, I have an 18 year lapse in my resume!"

Her husband, Neal, says Jeanne "sells herself short. I mean, she's done a great job around here. She's like the business manager of the household. And she keeps everything running smoothly. (She's) extremely well-organized."

Jeanne hopes all of that, plus years of volunteer experience, will help her land a job among the 8 million hourly workers in the US.

"I don't even know how to put together a resume anymore," Jeanne realized.

To help her in her mission, The Early Show sent Jeanne her very own "Job Squad" -- experts in figuring out and helping her land her first job in nearly two decades, all from SnagAJob.com: Cathy McCarthy, Greg Moyer, Heather Moose and Cynthia Conway -- all of them experts in getting jobs for hourly workers. We also put image consultant and fashionista .

First task? Get a plan, with the help of Moyer.

"We're gonna spend probably 15-20 minutes just talking about a little bit about your background, your interests, your skills your strengths -- the things you think would be important as you start this job search," he told Jeanne.

Working with a flipchart, Moyer wrote down her work experience, her strengths, and helped her see where she could fit in today's workplace.

"As you think ahead and say. 'What would I most like to do at this point based on the experience you've had,' what would you lean to toward?" Moyer asked.

"I'd probably like to work in an office if that was available. If not, maybe a bank."

With a plan in hand, the next stop was with Conway and Moose, on selling yourself to a prospective employer.

"Pretty much," Conway told Jeanne, "you have, like, two minutes to sell yourself to the employer, and that's what that SnagAJob profile is gonna do."

And selling your experience.

Moose added, "You might wanna also mention that you have childcare experience. I know it's something a little different. But it does show that you're a giving person and have care giving skills. I think that's good."

And since Jeanne was out of the job market for so long, the Job Squad team hooked her up with Cathy McCarthy to give her a little insight to the interview process.

Is it best to be honest, Jeanne wondered.

"I think so," McCarthy responded. "I mean, one of the things you are trying to do is be you on your very best day."

Jeanne is optimistic, but knows that there's lots of competition out there.

Says McCarthy, "We're seeing that our jobs, or number of postings of jobs, are basically flat, but our number of job seekers is up almost 100 percent."

So how do you stand out, Koeppen wanted to know.

"A positive attitude," McCarthy said. "You can't teach it. Flexibility with schedule. Being very focused on what you tell the employer. And don't give up, because you never know when the very next employer you talk to is the one that's hiring."

But before the Job Squad could send Jeanne out on any interviews, there was one last thing that needed to be made over: her interview suit, which was three sizes too big!

Enter Szish, who stepped in to show Jeanne some looks employers are looking for.

Jeanne says she goes for comfort over style.

But Szish said, "For an interview, style is important, because creating that first impression is crucial."

She says a good outfit is one that draws attention to your face, so the interviewer is focused on you and not your clothes.

"You want poeple to be really be kind of wowed when they see your face," Szish continued. "You want that color to give you warmth, to kind of make you look inviting."

So, with several outfits from Macy's Herald Square and three months of working on back-to-work strategy, Jeanne was rewired to be rehired!

On The Early Show Thursday, she told co-anchor Harry Smith she's gotten some nibbles and, "One thing I learned was to focus on what sort of job I wanted right off the bat. Because I did go on an interview for something that I really was not interested in doing. So, this really taught me to focus on what I want to do and to only go on the interviews of the jobs that you're interested in."

"And she has that flexibility," Koeppen pointed out. "She's jumping back into the work force after 18 years. So she can be a little picky. Her husband, she said, is the main breadwinner."

"I have a son in college and a daughter who will be in college in a couple years," Jeanne said. "So, for a couple years, we'll have two in college. So I just need to come up with some more money for the extras."

Problem was, she noted, "I didn't know how to do anything. My resume skills were obsolete. I worked at a computer company before, and they still had mainframes most of my computer skills were ancient.

Shje also has on her resume, what is this 18-year gap? The last time you were employed was 18 years ago, but she's been working, working at home with the kids and raising them."

On the Job Squaders, Jeannse remarked, "The one thing that they told me was the most important thing was to get some self-confidence. And that is the one thing that you really have to do."

Copyright 2009 CBS. All rights reserved.
Add a Comment
by MiniCities August 24, 2011 9:33 PM EDT
Back to School - Back to Workforce
Mini Cities Announces Solution for Moms Heading Back Into the Workforce

Wednesday, August 24, 2011, Tampa Florida - Mini Cities announces a discount for Moms returning to the workforce. The announcement made today by Ana Abraham, CEO and Founder of Mini Cities comes as a refreshing new consideration about at how professional women reenter the workforce.
"I founded Mini Cities to meet the needs of families - the Mini Cities Back to the Workforce program is a natural extension of the Mini Cities mission." Said Ana Abraham. "Our new franchise offering is low cost at under $10,000 and until September 15, 2011 only $4,995 for Moms returning to the workforce."
The Mini Cities franchise offers a great solution for the life balance dilemma that face many women returning to the workforce. "Mini Cities is a family owned company. We value family. Our franchisees have a home-based, professional business with flexible scheduling." Mini Cities offers protected territories and extensive training through its Mini Cities University where franchisees learn everything from SEO to how to become a local community leader.
Ultimately, our franchise is community building - and after all - that is what Moms want to see for their children." Said Ana Abraham. "Mini Cities is looking to expand nationwide and we know the talent that is out there in Moms returning to the workforce. I encourage anyone who is interested to call our offices and get more information."
Mini Cities offers hyper localized community websites to areas that surround major cities. Mini Cities sites offer business directories, local coupons, local events and localized reviews. Mini Cities is the first company to offer franchises for localized websites.
Reply to this comment
by NaturalCatFood February 9, 2011 3:21 PM EST
Seems like we are seeing this more and more. Stay at home Moms and Dads are having to cut the <a href="http://www.nyccrownlimo.com">limo</a> service and go out and get a job. Lets hope that it will help the way its planned to.
Reply to this comment
by WorkButterfly December 14, 2009 4:28 PM EST
I'm so glad you addressed this critical topic of helping moms return-to-work. One area you did not touch upon is the strength of utilizing a niche social network like MyWorkButterfly.com. This offers free resources and a safe haven for moms contemplating a return...born out of hundreds of conversations had with mothers who were trying to find their way back, but didn't know where turn to get all the [free]support they need.

Moms will gain 24/7 access to a career coach, psychotherapist (for those wrestling with guilt) and over 10,000 jobs, let alone dozens of experts and like-minded moms who can network about opportunities or starting their own business.

I believe this group of women represents the single most untapped talent pool available to companies today, especially those who are looking to recruit and retain the best talent.
Reply to this comment
by YourOnRamp March 31, 2009 6:13 PM EDT
Many women returning to the workforce after a career break find the resources at www.youronramp.com invaluable! Believe in yourself and your value, put in the effort to know your strengths and interests, and follow our 10-step plan!
Reply to this comment
by NewMother March 26, 2009 11:03 PM EDT
Kudos to you for sticking it out and finding the right position especially with someone who understood and valued your enhanced skill set. I can't believe the lack of value attached to managing a family/household. It is complicated, challenging, and total time. There are few breaks, vacations, and no performance evaluations or even bonuses. It is so important and stay-at-home Moms are the center, the compass for their families often giving up personal wants and sometimes needs.

I have a young baby and am battling for a balance between working and tending to my new family. I feel it is an elusive goal some days but being an optimist, I keep striving for it. I want to be home with our son as much as possible. I split my time between home and office minimizing the time away from baby. It is so hard but I feel so fortunate, too. I get zero personal time because after-hours I am working or doing chores. However, I am the most fulfilled I have ever been despite being the most sleep deprived, overworked!

Best of luck to all Moms--those returning to work or those choosing to stay home. We are some hardworking women trying to do the right thing.
Reply to this comment
by swimvaultmom March 26, 2009 4:54 PM EDT
I was out of work for 16 years as a stay at home mom. After going through a divorce I found myself having to return to work. I have a masters degree in occupational therapy, but my license to work lapsed; I never thought I would be in this position. I had to take and pass an oral board examination to be able to work again in my field. That was really scary. I passed my boards, but was not finding work. Then I heard about an opening in a small town 15 miles from my home. The department head, who hired me and is my boss, was welcoming and hired me. She realized I had many other skills to bring to the department than just clinical OT skills. Hurray for my boss at St. Paul Elder Services in Kaukauna, Lisa Nebel, for taking a chance on me. I am happy to say I love my job!
Reply to this comment
by swimvaultmom March 26, 2009 4:54 PM EDT
I was out of work for 16 years as a stay at home mom. After going through a divorce I found myself having to return to work. I have a masters degree in occupational therapy, but my license to work lapsed; I never thought I would be in this position. I had to take and pass an oral board examination to be able to work again in my field. That was really scary. I passed my boards, but was not finding work. Then I heard about an opening in a small town 15 miles from my home. The department head, who hired me and is my boss, was welcoming and hired me. She realized I had many other skills to bring to the department than just clinical OT skills. Hurray for my boss at St. Paul Elder Services in Kaukauna, Lisa Nebel, for taking a chance on me. I am happy to say I love my job!
Reply to this comment
.
Scroll Left
Scroll Right More »
CBS News on Facebook