October 1, 2008

Sweetener Controversy Grows

Funding For Many Of The High Fructose Corn Syrup Studies Came From Companies With A Financial Stake In The Outcome

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      Screen grab of the Corn Refiners Association Web site.  (CBS)

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(CBS)  CBS News Investigative Unit’s Kim Lengle wrote this story for CBSNews.com.

Ads hyping high fructose corn syrup (HFCS) for its similarities to sugar are hitting the airwaves - part of a major marketing campaign from the Corn Refiners Association meant to combat the bad rap that HFCS has gotten in the past years.

The commercials feature products containing HFCS - a mother pouring a jug of juice and a woman feeding her boyfriend a popsicle. In both, characters question the health risks of consuming the corn-derived sugar replacement but can’t quite articulate what’s harmful about it.

Critics say it contributes to weight gain and tricks your body into wanting to eat more. And a lot of health-conscious people think it’s a toxic chemical concoction that can’t be good for you.

But the industry says it’s just fine. In fact, they make an interesting argument - HFCS is the same as sugar.

Much of the debate surrounding HFCS focuses on the difference between old-fashion table sugar and the replacement, which is now common in the majority of processed foods. It prolongs shelf life of food, maintains moisture and is cheaper than sugar.

“We want to correct the record,” said Audrea Erickson, president of the Corn Refiners Association. “Being led to believe that consuming sugar is better than high fructose corn syrup is not based on fact.”



To get that message out, the campaign relies on nutritional research. But CBS News has learned that funding for many of the major studies came from companies with a financial stake in the outcome.

Of the six studies CBS News looked at on the association’s Web site that “Confirm High Fructose Corn Syrup [is] No Different From Sugar,” three were sponsored by groups that stand to profit from research that promotes HFCS. Two were never published so their funding sources are unclear. And one was sponsored by a Dutch foundation that represents the interests of the sugar industry.

Pepsi funded one study, so did a D.C. based lobbying group that gets their money from food, chemical and drug companies. And the American Beverage Association gave a grant for another.

One researcher who was involved in three of the studies, Dr. James M. Rippe, a cardiologist and founder of the Rippe Lifestyle Institute says there is no link between HFCS and obesity and calls contrary evidence “accusations” and “speculation.”

Rippe’s ties with industry are no secret. Pepsico, Tropicana and Quaker among others are all listed as Rippe Health Partners on his Web site along with this quote: “The RLI research team conducts multiple studies of mutual interest to RLI and PepsiCo North America in topics such as short-term energy regulation response to high fructose corn syrup…”

But research indicates the source of a study’s funding has a stake in the outcome.

Last year, research from the Children’s Hospital Boston suggested that nutrition research, like medical and tobacco research, can be influenced when industry funds the studies. It showed that when studies were sponsored exclusively by food/drinks companies, the conclusions were four to eight times more likely to be favorable to the sponsoring company.

“I think the honest tag line should be ‘It’s just as bad as regular sugar,’” said Margot G. Wootan, director of Nutritional Policy at Center for Science in the Public Interest. Wootan says that people shouldn’t be afraid of trace amounts of HFCS in their food but that they should be concerned about limiting huge amounts of sugar in their diet.

The average American consumed 56 pounds of HFCS in 2007. Soda is the single biggest source of HFCS in the American diet - 17 teaspoons for a 20-ounce bottle, according to a four-year study on soft drink consumption by CSPI.

That same study published findings that soft drinks directly contribute to obesity because of its high amount of non-nutritious calories. No other single product has been shown to promote weight gain in the same way, according to its researchers.

HFCS is derived from milling corn, processing that starch into syrup and adding enzymes to convert it into fructose. To make the most common form of HFCS, glucose syrup is added to fructose making the composition, 45-percent glucose and 55-percent fructose.

Similar studies have also found that appetite, which normally decreases after eating, decreased less after drinking fructose-sweetened beverages. And that it caused triglycerides to increase, an indicator of risk for cardiovascular disease.

Rippe’s study argues that these findings are invalid because they examine the effects of pure fructose rather than HFCS, which is only partially comprised of fructose.

But the researchers who CBS News spoke to said studies showing a link between fructose and obesity suggest a “total effect on the body” when too many sweets are consumed regardless of what form of sugar is used.

The Corn Refiners Association released another commercial this week targeted at moms. The association says it’s not interested in driving up consumption of HFCS.

Erickson wouldn’t comment on the cost of the ad campaign but reports estimate that the cost is between $20 to $30 million.



By Kim Lengle
© MMVIII, CBS Interactive Inc. All Rights Reserved.

Video and Galleries from CBS News Investigates

Add a Comment See all 43 Comments
by antoniof123 October 1, 2008 12:39 PM PDT
So let me see if the company that has a stake in the product tells you it is okay then we should beleive them?

What about tabacco didn''t those companies tell us it was safe and non addititive.

Yea, right and we should trust these wacko''s please if you do then talk to me about buying some land in the Florida everglades.
Reply to this comment
by Michael Arnold October 1, 2008 1:01 PM PDT
If you are concerned with corn-syrup and main-street processed foods in general, READ THIS BOOK: "Omnivores Dilemma" by Michael Pollan. You''ll never think the same about corn or food again.

Reply to this comment
by docpeter1953 October 1, 2008 1:12 PM PDT
The big picture here: as long as HFCS isn''t treated with other chemicals it is likely NOT BAD for you in small amounts.

Remember back during 10th grade biology class when you discussed thinks like the Kreb''s cycle, substrate level phosphorilation, and the electron transfer cycle chain, cellular respiration, glycolysis, etc. Remember we took a molecule of sucrose (table sugar) and produced 22 ATP molecules.

Well guess what, Fructose can also be entered into the same cycle to produce ATP.

OH? Wonders of wonders, right?

The problem with HFCS comes in with the concentration(s) being used to "sweeten" things. We are placing many times more calories with HFCS than we would if we drank everything unsweetened. Your kids are getting that "sugar high", and storing the excess calories as, guess what(?), FAT. The same thing would happen if they consumed xs table sugar.
Reply to this comment
by phydeux2 October 1, 2008 1:57 PM PDT
Antoniof123, no one''s saying you should trust them outright, but neither should you discount what they have to say as pure garbage.

Everyone knows that the key to anything is moderation.

Alcohol is fine... in moderation.
Red meat is fine... in moderation.
HFCS and cane sugar are both just fine... in moderation.

You just have to learn to take such "research" with a grain of salt when its handed to you by the industry that makes or uses it.

Oh yeah! And salt''s ok too........... in moderation!
Reply to this comment
by csda11 October 1, 2008 2:21 PM PDT
Thank you, docpeter1953, you are right! Along with the increase in obesity this article should include the increase in Type 2 diabetes. The problem is that HFCS is in EVERYTHING...start checking labels and you''ll be amazed at the amount of HFCS you are consuming without realizing it.
Reply to this comment
by perm3800 October 1, 2008 2:30 PM PDT
I know one major difference between sugar and HFCS - microbes won''t eat HFCS (which is why it is used as a preservative in so many foods.) You can test it yourself: soak a plain cracker in sugar water and one in any drink with HFCS instead of sugar and see which one molds. Put a glass of squeezed oj out in the air and one with HFCS and see which one grows yeast or penicillium. Little understood factoid: without the bugs in your gut, you starve to death. If they can''t process the food you eat, many nutrients in food cannot become available to your body and are eliminated with waste. HFCS is added to foods that do not require sweetening (such as breads and juices) to extend their shelf life by inhibiting the growth of microbes and preventing dehydration of the product. Which also should make obvious that it reduces the bioavailability of nutrients in the food since it binds water to the food in an unalterable bond.

Another oddity: Sugar trips the pancreas to generate insulin. HFCS does not.

Yes, high fructose corn syrup is a sugar. Yes, table sugar contains fructose (fructose plus glucose equals sucrose, or table sugar.) However, it is the ratio of one to the other that is important and the very name of High Fructose Corn Syrup gives the game away.
Reply to this comment
by missingamerica October 1, 2008 2:57 PM PDT
I know one major difference between sugar and HFCS - microbes won''t eat HFCS (which is why it is used as a preservative in so many foods.) You can test it yourself: soak a plain cracker in sugar water and one in any drink with HFCS instead of sugar and see which one molds.

Posted by perm3800 at 02:30 PM : Oct 01, 2008

So if I sell ****** made with HFCS, I should get rich?
Reply to this comment
by missingamerica October 1, 2008 3:05 PM PDT
On second thought, I doubt that was an original idea. What makes me think that the so-called edible underwear are HFCS-based...
Reply to this comment
by pollroller1 October 1, 2008 3:14 PM PDT
antoniof123, Duh. have you got some land in Florida for sale. I been looken fur some cheep land. duh how much you asken fur hit.
Reply to this comment
by barbjc1 October 1, 2008 3:44 PM PDT
I have known a lot of people that have stopping drinking soda pop entirely. They have lost from 20 to 30 lbs withing a year and not changed anything else.
What does that tell you?
Reply to this comment
by cqvenus October 1, 2008 4:32 PM PDT
Two were never published so they%u2019re funding sources are unclear.

seriously? this is a news site. you can at least proofread and use the right "their."
Reply to this comment
by spadeisspade October 1, 2008 4:56 PM PDT
I don''t care whether or not high fructose corn syrup is worse for you than regular sugar. I do know they sneak it in everything, including fruit juice, and it tastes nasty. I cut it out ages ago because I cannot stand the syrupy over-sweet taste of it.

I''m hoping they will use so much corn for ethanol now that it will be cheaper once again to just use real sugar.
Reply to this comment
by calyrist October 1, 2008 5:09 PM PDT
What is everyone going on about? Overweight people have known for a decade, at least, that regular soda causes obesity. Mothers know that you don''t give your kids lots of popsicles or soda because they can cause obesity. Of course the industry is goint to fund some research, when they come under attack because someone wants make a name, find the cure for obesity, ADHD or cancer. This is just latest attempt to frighten the public because someone want their shares of stock to fly while HFCS users fall - perhaps cane sugar producers? Think COFFEE for this back and forth go ''round a don''t get caught is arguement.
Reply to this comment
by credibility2 October 1, 2008 5:23 PM PDT
It''s not just soda that''s loaded with high fructose corn syrup. Most processed foods have some form of this added. Don''t just blame obesity on soda, since it''s also most processed foods and fast foods. Parents should''nt be giving their kids, of any age these types of products, fast food or especially sports'' drinks. None of this is good for the system and the plethora of chemicals and additives is creating more harm than good to humans.
Reply to this comment
by rfinnie-2009 October 1, 2008 5:50 PM PDT
I stopped drinking soda four months ago and have lost 30 pounds, without trying. I did not change anything else. Its true.
Reply to this comment
by willymack October 1, 2008 5:52 PM PDT
The real danger here is that a lot of products claim to be "sugar free" but contain a lot of other chemicals and sometimes "fructose" that are dangerous to diabetics. No one is watching the store Sugar Free should mean no sugar product or foood that turns immediately into sugar should be found therein.
Reply to this comment
by my2centss October 1, 2008 6:06 PM PDT
Remember when food tasted good? Then came trans fat, eliminating animal fat, and high fructose corn syrup.
Reply to this comment
by jcj13 October 1, 2008 6:08 PM PDT
do these people really think that those who avoid hfcs think refined white sugar is somehow better/fine? as though the issue were at all in comparison of the two evils. and define "fine in moderation." give me a break. what happened to real food?
Reply to this comment
by my2centss October 1, 2008 6:20 PM PDT
Instead of trying to convince us to like your syrup, save your $20 to $30 million, and give us what we want. Then everyone will be happy, except the corn industry, but hey, they have ethanol.
Reply to this comment
by impeach__w October 1, 2008 6:21 PM PDT
HFCS is not the same as sugar. Your body processes it differently and though sweet does not taste the same. If its so much cheaper than sugar, how come the price of the products previouly made with HFCS is higher now than is was when they were made with real sugar? Did the consumer price of even one product go down? NOT LIKELY. Did the price of sugar? Seems like there would be less demand for sugar with HFCS as a cheap replacement. DIDN''T HAPPEN.
Reply to this comment
by impeach__w October 1, 2008 6:23 PM PDT
Remember when food tasted good? Then came trans fat, eliminating animal fat, and high fructose corn syrup.

Posted by my2centss

YES EXACTLY!!!
Reply to this comment
by brianp55 October 1, 2008 6:46 PM PDT
High fructose corn sweetener ruined the flavor of Coke.
Reply to this comment
by brianp55 October 1, 2008 6:57 PM PDT
"HFCS is not the same as sugar. Your body processes it differently and though sweet does not taste the same. If its so much cheaper than sugar, how come the price of the products previouly made with HFCS is higher now than is was when they were made with real sugar"? ...impeach

If I''m not mistaken, I believe that HFCS is actually more expensive to add than sucrose. However, it is more soluble and stays in solution better, particulalry at lower temperatures than sucrose, so it''s apparently preferred for formulating various foods and beverages. Sucrose (beet sugar) is enzymatically modifed to produce fructose. The final step is the enzymatic conversion of glucose to fructose by an expensive "isomerase".
Reply to this comment
by j_mcdonald-2009 October 1, 2008 7:11 PM PDT

The enzymes used to convert sucrose into fructose come from micro-organisms (molds, bacteria, yeast) .

Cutting out HFCS on the advice of my dermatologist almost immediately and completely eliminated some intense allergy reactions I was having. I''m not allergic to the fructose itself, but to the mold residues in it. Similarly, I''m not allergic to peanuts, but am allergic to the mold that grows on them.

Food for thought, so to speak...
Reply to this comment
by on_alert247 October 1, 2008 8:18 PM PDT
We stopped buying products with HFCS a couple of years ago. It has gotten more and more difficult to find food without HFCS as items that didn''t contain HFCS just a few months ago now do. Our decision was based on research which suggests the fructose is highly refined, does not contain trace minerals, is delivered in unnatural amounts compared to eating fruit, must exclusively be metabolized in the liver compared to glucose, and reduces the affinity for insulin requiring more insulin to metabolize.
Reply to this comment
by kurlikew October 1, 2008 8:40 PM PDT
HFCS IS bad for you folks - don''t let the ads that are out mislead you (because that''s exactly what they''re trying to do). I''m a holistic health counselor by trade, so I know what I''m talking about. Want even more info? Go to www.mercola.com and sign up for the natural health newsletter. You''ll be amazed how much you learn.
Reply to this comment
by nothappyatall October 1, 2008 9:32 PM PDT
If you want a NATURAL sugar without the sugar and corn syrup problems, look into stevia, The all-natural sweetener, stevia, is gaining acceptance in North America and can be the perfect alternative to sugar and other artificial sweeteners in a daily diet.

In other parts of the world, including South America, Japan and China, an herb called stevia, has been used for hundred of years as a replacement for sugar and other artificial sweeteners. Part of the Chrysanthemum family, the stevia plant was originally used in a tea-like beverage in addition to being used for medicinal purposes, and is slowly gaining ground here in the U.S. despite current FDA regulations that have kept this all-natural sweetener from being used as a food additive. It is, however, approved for sale as an herb (approved as a dietary supplement), which is why it is found in the supplement section of health food stores and natural food supermarkets.
Reply to this comment
by nothappyatall October 1, 2008 9:34 PM PDT
There has been much research focusing on the benefits of this natural sweetener and its use in the diet. You can even cook with it.

When in its pure form, this no-calorie sweetener doesn''t affect glucose levels. This has made it popular for use in Brazil as a treatment for diabetes. Additionally, stevia contains no carbohydrates or fats, perfect for dieters.

In addition to the health benefits, stevia has been used for hundreds of years in South America and Asia for its intense sweetening properties. In fact, stevia is up to 300 times sweeter than sugar. Because it is heat stable at temperatures reaching 392 degrees F, stevia makes for an ideal sugar substitute when cooking or baking.
==
Guess which sweetner conglomerate in the USA forced or bribed the FDA to try to block stevia which has been used as a sweetner for hundreds of years elsewhere?
Reply to this comment
by easeup-2009 October 1, 2008 9:35 PM PDT
High fructose corn sweetener ruined the flavor of Coke.

Posted by brianp55 at 06:46 PM : Oct 01, 2008

Try adding rum....worked for me!
Reply to this comment
by brianbwb-2009 October 1, 2008 10:32 PM PDT
There is an un-discussed point to consider, this whole topic would not exist if it were not for one simple truth, "sweet" is seriously addictive, perhaps more so than many substances considered to be "drugs".

Whether sucrose, fructose, lactose, stevia, aspartame, or any other sweetener, the fact is that we can survive in a much healthier fashion without nearly so much. Try a McDonald''s hamburger, between the starch in the bun, the HFCS in the ketchup, and the sweet pickles, it is actually quite sweet (too much for my taste. This trick probably contributed to the success of the company.

That propaganda battle seems to be between the refined table sugar industry, and the "artificial" sweetener industry, but in truth both sides are drug pushers, trying to convince the sweet junkies to buy from them.
Reply to this comment
by heero78-2009 October 1, 2008 10:40 PM PDT
High fructose corn sweetener ruined the flavor of Coke

Try marijuana. It''s all natural
Reply to this comment
by nmrosen October 1, 2008 10:45 PM PDT
High fructose corn syrup is JUNK. NEVER NEVER NEVER believe studies if they are funded by a corporation that has a vested interest in the outcome. The food and beverage companies have TONS of high fructose corn syrups in their products. This is sugar and is as bad as sugar. It will raise glucose and thereby create obesity, diabetes, heart attacks and stroke. Obesity even can lead to some cancers. ELIMINATE high fructose corn syrup from your diet and NEVER NEVER NEVER NEVER trust a corporation''s word on anything. The tobacco companies tried awfully hard to say cigarettes were not so bad if you didn''t smoke too much. Sure, believe that one and I have a coffin to sell you!
Reply to this comment
by lochlan-2009 October 1, 2008 11:58 PM PDT
"Funding For Many Of The High Fructose Corn Syrup Studies Came From Companies With A Financial Stake In The Outcome"

This is America, would you expect otherwise?
Reply to this comment
by jw218389 October 2, 2008 12:05 AM PDT
Antifreeze has a nice sweet taste too....

Is it good for you?
Reply to this comment
by lawyertom1 October 2, 2008 2:26 AM PDT
While such sponsorship raises an inference of irregularity, one has to also look at the research institution and the researchers before jumping to a conclusion. The study might (emphasis on might) be valid. If one were to see a pattern, for example in which sponsored studies all went one way and independent studies went another, then one would be certainly justified in raising alarm bells. But, until these types of assessments are done, a healthy skepticism is probably the only justified interpretation of the effects of such sponsorship.
Reply to this comment
by lawyertom1 October 2, 2008 2:33 AM PDT
One point needs to be made. Your body treats all types of "natural" sweetners the same. Whether it is glucose, frutose, sucrose, etc., they are all chopped up by various enzymes into the same identical units before being sent into the body for usage. There are no healthy sweetners or unhealthy sweetners. They are all raw calories without any additional nutritional value. Some are not more bad than others; they are all bad. You want something sweet? Eat ripe fruit. Tastes good and supplies vitamins, minerals, and fiber.
Reply to this comment
by ronjjj157 October 2, 2008 6:59 AM PDT
adt14-- Please take some of the medicinal chemicals you are prescribed before posting again and taking up space. Thanks!!!!!
Reply to this comment
by brianbwb-2009 October 2, 2008 8:35 AM PDT
On a topic not being covered on CBS, (but it is here in Singapore) it seems 20 people have died consuming tainted deli meat in Canada.

Please CBS, cover the story about the Canadian tainted deli meat deaths, so we can know where the meat came from, what kind of taint caused so many to die, etc.

Posted by brianbwb
Reply to this comment
by starleo146 October 2, 2008 11:48 AM PDT
Why can''t we just tell the truth, everything I pick up and look at, the ingredients, it says sugar, corn syrup, high fructose all in one product. Why so much, I can tell you it is like nicotine in cigarettes the more you put in the more you want to smoke. The same with this sweet taste, I am not a chemist as you well can tell, they could take all this sugar taste and turn it into a fossil fuel. It is making us fatter, and also increasing diabetes in this country, so you say don''t eat it. I agree don''t eat it and watch the sugar come out.
Reply to this comment
by impeach__w October 2, 2008 11:48 AM PDT
Glucose is the only fuel normally used by brain cells. Because neurons cannot store glucose, they depend on the bloodstream to deliver a constant supply of this precious fuel. Too much sugar or refined carbohydrates at one time, however, can actually deprive your brain of glucose %u2013 depleting its energy supply and compromising your brain''s power to concentrate, remember, and learn. Complex carbohydrates are like time-release capsules of sugar. Simple carbohydrates are more like an injection of sugar.

Complex carbohydrates tend to be in natural foods %u2013 and have long chains of sugar molecules that the liver gradually breaks down into the shorter glucose molecules the brain uses for fuel. In natural foods, the cell walls are made of cellulose fiber that resists digestion, slowing the breakdown and the subsequent release of sugars into the bloodstream, kind of like the way a time-release capsule works.

Simple carbohydrates are found in most processed or refined foods and some natural foods. These carbohydrates have short-chained sugar molecules and, because they break apart quickly, enter the bloodstream quickly. Sugary foods--including corn syrup, fruit juices, and honey--contain glucose that is absorbed directly through the stomach wall and rapidly released into the bloodstream, almost as quickly as if delivered by syringe.

http://www.fi.edu/learn/brain/carbs.html

Reply to this comment
by juwboy October 3, 2008 5:05 AM PDT
impeach_W:

You claim you`re a biochemist -- I doubt it.



Reply to this comment
by juwboy October 3, 2008 5:08 AM PDT
impeach_W:

Anyone with a rudimentary knowledge of organic chemistry will tell you that FRUCTOSE and glucose are interconvertible in aqueous solution (especially a weakly acidic solution) via an enediol intermediate.

Glucose and FRUCTOSE are equivalent.
Reply to this comment
by windale March 22, 2009 1:30 PM PDT
Write to companies and complain about HFCS or corn additives. I just wrote to the corn industry because of their ads and "sweetsurprise.com" website.
Below is my letter:

As a chemistry, biology, and health teacher, I think that this website (sweetsurprise.com) is deceiving the American public.
In no place did you mention that the molecular make-up of HFCS is not the same as sugar (you forgot to mention hydrogen atoms)--that the cells have only recently been introduced to this "chemical" as food. And what about the revealing "and more research is needed," addition to most of the research. Appears much like the tobacco industry claims of years past.
As I tell my students, the American people should boycott corn (corn in every way--even corn-on-the-cob) because of those TV advertisements. Shame on you!
By the way, those advertisements are hurting your health attack on the American people. You wouldn't believe how many people are really enraged over those stupid advertisements.
Liz at Windale Studios
But thanks for an excellent teaching tool--I've used such advertisements and the use of HFCS in multi-curriculum teaching strategies combining science, government, economics, history, and health. I also draw attention to research statistics and the comparison of "who" is supporting such research--and the resulting conclusions.
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