Let Us Now "Change" The Campaign Rhetoric
Slate's Timothy Noah Says The Buzz Word Du Jour Doesn't Help The Political Discourse
-
Play CBS Video Video Noah: 'Change' The Rhetoric The Slate?s Timothy Noah opines on the use of the word "change" by both parties in Campaign '08. Noah also looks at the rhetoric's political history to better understand what it means.
-
Something the two presidential candidates have in common is one one-syllable word. (AP/Michael Conroy, Morry Gash)
-
Interactive Campaign 2008 Profiles of the candidates, polls, fund-raising, blogs, video and more.
"Change" is this year's political watchword.
Barack Obama, the Democratic presidential nominee, said "change" 15 times in his convention speech. His running mate, Joe Biden, said "change" 20 times.
Republican vice-presidential nominee Sarah Palin said in her convention speech that Obama was using the word "change" to promote his career.
But in his convention speech, Republican presidential nominee John McCain said "change" almost as much as Obama - 10 times.
When did obsessive, context-free repetition of the word "change" become the music of American politics?
I date it to 1988. In that year, Michael Dukakis announced in his race against Vice President George H.W. Bush, "I want to be a force for positive change."
At that year's GOP convention, President Ronald Reagan answered: "We are the change."
Good change? Bad change? Reagan didn't say.
In large part, the "change" mantra reflects the decline in Democratic Party affiliation.
That's forced the two parties to compete more fiercely for the votes of political independents.
What do independents want? If you could generalize, they wouldn't be independents! They'd have a party of their own.
In addressing this diverse group of disaffected people, it pays not to promise anything specific. Hence, "change."
Change can obviously be good or bad. Jonas Salk was a change agent when he invented the polio vaccine. Pol Pot was a change agent when he slaughtered nearly 2 million of his countrymen in Cambodia's killing fields.
The store clerk makes change. You change the TV channel.
The mere promise of some undefined "change" would seem a weak basis for choosing the most powerful officeholder in the land.
Our political rhetoric, I submit, needs to, er, um ... become different.
© MMVIII, CBS Interactive Inc. All Rights Reserved. This material may not be published, broadcast, rewritten, or redistributed.
- Change is so doublespeak.
- Reply to this comment
- YES THE USA LOST THE GEORGIAN WAR TO RUSSIA
Right in front of our eyes during the republican war rally we were treated to an Amerikan defeat.
& of course who said they were in personal touch with the aggressor
Saakashvili, oh yes that "successful ??" military hero John McCain. - Reply to this comment
- Keep in mind Sam that everything that Palin has said on the stump has been a complete lie. She is an utterly useless bimbo and God help us if she becomes pResident.
Of course the right wing war-profiteering mainstream media wants McSame and Failin'''' Palin'''' because they are more ignorant white trash that can be puppeted around. Touche''''
--------------------------------------------------------------------------------
Posted by noloyalisti at 04:46 PM : Sep 08, 2008
If what you said is true , then ,the 83% of honorable folks in Alaka who have known Palin for almost 20 years is wrong ? How can that be ???? I rather CHOOSE to believe the 83% of hardworking Alaskans than to believe an Obama-Kool-Aid-drinking fool like you. What little twisted information you got about Palin is from the internet gossip factories and should never be circulated . For almost 20 years , Palin has been in the public eyes in Alaska , taking care of Alaskans , and given that everyone has friends and foes , BUT how can you explain the 83% favorable rating ??? The fools who circulate rumors about Palin think that Americans are fools and would believe what ever they and their Messiah say . Anyone would pause and ask , ok, she is not perfect , but she must have done something right to have 83% of her state like her , while our congress and our speaker are only able to garner only single digit favor rating ?? It should be a no-brainer , unless you indeed have no brain! - Reply to this comment
- "Just yesterday I was asking people to elaborate on the machinations of the public-serving/private-shareholder amalgam that is Fannie/Freddie and nobody understands it. You think Biden understands it? He''''ll know enough to fake it by debate time . . . "
You must have a pretty low standard yourself. FNMA is a mortgage guarantor. They buy mortgages, bundle them into marketable securities, then collect and distribute the income stream from the mortgages. Like the FDIC and other GSE''s, they are backed by the full faith and credit of the US Government. Like other GSE''s they are a corporation (publicly traded, unlike most GSE''s. For example, the US Postal Service and the FDIC are privately held corporations).
Congress created these mortgage guarantors. I am sure that Senator Biden is quite aware of FNMA and how it works, given that he co-sponsored legislation back in the 80''s that created REMICs, which was one way that FNMA used to securitize mortgages. - Reply to this comment
- Barracudas and humans...
Like sharks, barracudas have long had a bad reputation as being dangerous to humans. Barracudas have been observed following snorkelers and scuba divers across a reef, which can make one feel uncomfortable, but they are harmless unless provoked.
Being formidable hunters, they should be respected, as barracudas are perfectly capable of defending themselves against humans that harass them.
Go!! Go!! Barracuda Sarah!!!
If what you (Sarah) and Senator McCain are saying is the truth and you will stand up to the Washington do nothing crowd. Being seperate thinkers able to make positive change for this country and it''''s citizens.
Then I know many will come aboard and support your efforts. Politics has to change and become a helping hand to those in need. Also a hand up to those who are forward visionaries.
We need to set aside petty issues and concentrate on what will bring respect and honor back to the presidency. Other nations are watching and waiting to see what happens in this election. Will we show them our strength (unity) or our weakness (confusion & division). - Reply to this comment
- Keep in mind Sam that everything that Palin has said on the stump has been a complete lie. She is an utterly useless bimbo and God help us if she becomes pResident.
Of course the right wing war-profiteering mainstream media wants McSame and Failin'' Palin'' because they are more ignorant white trash that can be puppeted around. Touche'' - Reply to this comment
- PS And the standard for Palin gaffes isn''t as high as the pundits would like to think I don''t think. If people don''t really understand the machinations of Fannie and Freddie, they''re not going to hold it against her if she doesn''t either if they''re inclined to like her because she''s made a connection.
Just yesterday I was asking people to elaborate on the machinations of the public-serving/private-shareholder amalgam that is Fannie/Freddie and nobody understands it. You think Biden understands it? He''ll know enough to fake it by debate time . . . - Reply to this comment
- ---"Ask yourself if you are better off than you were 4 years ago."---
Posted by noloyalisti
I just don''t think Barack''s a strong enough a candidate to pull of a win by riding a wave of anti-Bush. I mean look - he''s losing in every poll.
The reason I think he needed to put Hillary on the ticket is that she brings along with her Bill, and as all sides have conceded the only people who have the experience to be President are past Presidents. With Hillary on the ticket, McCain becomes the risk and Obama/Clinton would have been the party of reassurance - you can''t get that just by ''using her'' on the campaign trail, which is liable to boost Palin''s numbers as it reminds women how Hillary got passed over.
Also, his debate performance might not be as good as people think because Barack''s got trouble appealing to diverse groups of people at the same time - all the strange flip-flopping, double-talk, curt answers, and ''above his pay-grade'' doesn''t inspire confidence. His ''new'' answer wasn''t any better than the first, and he''s had like a month to think about it. - Reply to this comment
- never mind 4 years ago everything was great until 2 years ago when control of congress changed
- Reply to this comment
- and the only time so far to demonstrate change McCain chose Palin and Obama chose Biden figure that out.
- Reply to this comment
- noloyalisti,
Thanks for the info about your business, what are you earnings since January 2001? - Reply to this comment
- Remember that McSame vote the same as McBush 90% of the time. Ask yourself if you are better off than you were 4 years ago. My business is down about 30% compared with one year ago. I am about to take my 3rd week off without pay due to lack of work. We laid off one of the 6 staff in April and are still struggling to find enough work. Oh yeah, I just filed an appeal to drop my property tax 25%.
- Reply to this comment
- McCain even plagiarizes Obama''s "Change" message.
McCain/Bush are interchangeable! - Reply to this comment
- Why don''t you have a counter so that people don''t waste their time?
- Reply to this comment
- This election is a WAR to keep the patriarchal corporate Republican rulers in power vs 80% of us US citizens who believe the country has take the wrong course.
Democrats started the process of change in the 2004 election to change the country into a democratic democracy bottom up, sideways and top down.
They have succeeded brilliantly all across America from an elected dogcatcher to control of Congress.
Obama himself has been working on this election for 18 months (as long as Palin has been a governor--who may be impeached) to establish his democratic WAR party.
Both Clinton and McCain failed to understand what the American people were saying and what we want.
McCain''s new, smart campaign manager does understand and how dangerous that is to his bosses'' interests. He has just made a cunning guerilla strike to steal the word and add the silly ''maverick'' word and a ''hottie mommy'' star celebrity to divide and divert attention.
Does he own the word now? Rubbish.
Does either McCain or Palin understand what the word means?
Hardly, and it does not matter. Both are opportunists who will change their identities to suit.
Can they deliver change? A change of a Washington face and gender is all.
They have no interest in delivering anything except winning the WAR. - Reply to this comment
- Have you been safe the last 8 years? Have the terrorists attacked us again? The terrorists WANT Obama in the White House. That is enough for me NOT to vote for him!
Are you a legal citizen of the United States?
Posted by annnort at 01:09 PM : Sep 07, 2008
Whose watch did the 9-11 attacks occur on? Who ignored the ''Bin Laden Wants to Attack on US Soil'' report simply because they were too arrogant to accept intelligence from the previous administration? The only reason we haven''t been attacked again is because the Bush administration finally woke up and did the job they SHOULD have done from the beginning. Unfortunately, it was too little, too late. If they had been on the ball, 9-11 would never have happened to begin with! Now you think we should thank them for doing the job (finally) that they refused to do at the beginning?
To say that the terrorists want Obama is the worst kind of scurrilous slander.
And you betray your bigotry when you question the citizenship of another poster simply because they post a point that disagrees with yours. Sounds a bit un-American to me. - Reply to this comment
- IF mccain/palin win, then the psychology of Short Term Memory is very, very, VERY real. The republican party is doing, along with the very support of Korporate Amerika, the very thing we feared the most, FIXING the election so that their puppets win. I am by no means a big fan of obama, but he is much better than mccain will ever be. mccain pledges more war, more death, more taxes, more hardships for the American people. Did anyone learn from EIGHT YEARS of bush/cheney regime, did we all forget that? Republicans are DEATH MERCHANTS, hellbent on fulfilling that self-prophecy of ruling the entire planet and for what ends and means? Wake up people, you are losing your country with every breath you take and every step towards this years election.
- Reply to this comment
- The difference between a Democrat and a Republican is when Dems are losing they start going on about ''real change'', ''first change'', ''plagiarism'' and ''dirty tactics'' and ''personal assaults'' . . . Dems the self-proclaimed party of ''women''s rights'' who became total animals the second they actually had to compete with one, act as if they''re so pure.
If Dems thought like Repubs, they''d fire Biden and replace him with Hillary - you win, it''s DONE. That''s really all there is to it.
Life''s not just about ideas, ideals or even merit - it''s also about power. If you Dems truly believe this election is so important that you''re willing to fight for it, then why don''t you? - Reply to this comment
- This is getting to be ridiculous. What McCain and Palin have done equates to plagiarism. They have stolen the theme of Obama''s campaign. If they were so impressed by the Senator''s ideas, then why don''t they just vote democratic. The idea that McCain and Palin are agents of change working to help "regular" Americans like myself is a joke. Regular Americans like myself are the community organizers they joke about. They use dirty tactics, personal assaults, and plagiarism to launch themselves into the White House so they can keep the status quo, maybe even improve the lives of the already overly wealthy corporate America. And "drill baby drill" is a frightening chant which every person who cares about the environment should be concerned with.
- Reply to this comment
- This is getting to be ridiculous. What McCain and Palin have done equates to plagiarism. They have stolen the theme of Obama''s campaign. If they were so impressed by the Senator''s ideas, then why don''t they just vote democratic. The idea that McCain and Palin are agents of change working to help "regular" Americans like myself is a joke. Regular Americans like myself are the community organizers they joke about. They use dirty tactics, personal assaults, and plagiarism to launch themselves into the White House so they can keep the status quo, maybe even improve the lives of the already overly wealthy corporate America. And "drill baby drill" is a frightening chant which every person who cares about the environment should be concerned with.
- Reply to this comment
Best-selling author Mitch Albom on his first nonfiction work since "Tuesdays with Morrie."




