TV Ad Attacks Hot Dogs As Cancer Risk

But Actual Evidence Doesn't Measure Up To Pro-Vegetarian Sponsors' Claims

(AP)  A new TV commercial shows kids eating hot dogs in a school cafeteria and one little boy's haunting lament: "I was dumbfounded when the doctor told me I have late-stage colon cancer."

It's a startling revelation in an ad that vilifies one of America's most beloved, if maligned, foods, while stoking fears about a dreaded disease.

But the boy doesn't have cancer. Neither do two other kids in the ad who claim to be afflicted.

The commercial's pro-vegetarian sponsors say it's a dramatization that highlights research linking processed meats, including hot dogs, with higher odds of getting colon cancer.

But that connection is based on studies of adults, not children, and the increased risk is slight, even if you ate a hot dog a day. While compelling, it isn't conclusive.

So what exactly is the truth about hot dogs?

The 33-second ad launched last month in several U.S. cities provides the perfect opportunity to separate fact from fiction about this mysterious yet so familiar meat. It is to run in September in Chicago and Denver.

The bottom line from several nutritionists familiar with the ad is this: Hot dogs aren't exactly a "health food," but eating one every now and then probably won't hurt you.

"My concern about this campaign is it's giving the indication that the occasional hot dog in the school lunch is going to increase cancer risk," said Colleen Doyle, the American Cancer Society's nutrition director. "An occasional hot dog isn't going to increase that risk."

Americans as a whole eat hot dogs more than occasionally. According to the National Hot Dog & Sausage Council, U.S. consumers spent more than $4 billion on hot dogs and sausages last year. That includes more than 1.5 billion pounds of hot dogs and sausages bought at retail stores alone.

The health concerns primarily come from their high fat and salt content and sodium nitrate and nitrite, commonly added preservatives and color-enhancers. Nitrate-related substances have been reported to cause cancer in animals, but there's no proof they do that in people.

Hot dogs typically contain muscle meat trimmings from pork or beef. Contrary to legend, they do not contain animal eyeballs, hooves or genitals, according to the Hot Dog Council's Janet Riley. But the government does allow them to contain pig snouts and stomachs, cow lips and livers, goat gullets and lamb spleens. If they have these byproducts, the label should spell out which ones, a U.S. Department of Agriculture spokeswoman said.

Some also are made with leaner meats, including turkey, as well as tofu or soy protein.

Check the label of a name-brand hot dog, and chances are fat provides around 80 percent of total calories, more than double what's often advised. What's more, saturated fat and trans fat - the fats most strongly linked with artery-clogging - are common ingredients, in some cases providing at least half the fat content.

The hot dog council called the new ad an alarmist scare tactic, but the promoters, a group called The Cancer Project, defend their campaign.

Dr. Neal Barnard, president of the Physicians Committee for Responsible Medicine, called the ad "a way to raise appropriate concern about a deadly concern." Barnard also heads The Cancer Project, an offshoot of his anti-meat advocacy group.

Hot dogs may be considered as American as apple pie, but Barnard said it's time to change that tradition.

"Children are born with no traditions whatsoever," he said. "You or I might think a hot dog, that just goes with baseball ... We can always change our traditions to be healthful."

The new ad is based on an analysis of five studies in adults by scientists working with cancer research groups not affiliated with Barnard's.

Their report last November said eating 50 grams a day of processed meats for several years increases colorectal cancer risk by 21 percent. That equals about one hot dog a day or two deli slices of bologna or five slices of bacon.

The duration of daily consumption linked with that higher risk is uncertain. Colorectal cancer was diagnosed between three and 19 years after the studies began, but participants could have been eating processed meats for years before that, said dietitian Karen Collins, nutrition adviser with the American Institute for Cancer Research, a group that analyzed the studies.

For a U.S. adult, eating one hot dog daily for several years would increase the average risk of getting colorectal cancer, which is 5.8 percent, to 7 percent. On a population level, it would increase the number of people nationwide who get colorectal cancer each year from 58 per 100,000 people to 70 per 100,000, Collins said.

"It's not the kind of impact on risk that, say, tobacco smoking has on lung cancer. But on the other hand, colon cancer is one of our most common cancers, so small changes still affect a lot of people," Collins said.

Eating a hot dog once or twice a month would mean up to about a 1.4 percent increased risk, she said. "The risk we get from things like lack of physical activity, excess body weight, lack of adequate vegetables and fruits, these are much more important to work on than to worry about" a 1.4 percent increased risk.

Scientists who analyzed the studies recommend avoiding processed meat - advice that makes sense, said Lilian Cheung, of the nutrition department at Harvard's School of Public Health.

Cheung is not connected to Barnard's group, but called its campaign "a good spark plug" to improve school foods and raise awareness.

The ad is part of a campaign to improve foods in schools and get the government to stop providing processed meats. The government provides some, such as ham and processed turkey. However hot dogs, pepperoni pizza, bacon and other popular processed meats are bought from local vendors, not the federal government, according to the USDA.

Cancer Project promoters want all processed meats off school menus. They recently issued a report analyzing menus from one month last spring at 28 large school districts. Half got failing grades for serving too much processed meat.

Many school districts are working to improve their menus, including Chicago's, which is among those the Cancer Project "failed."

However, Chicago schools' hot dogs are zero-trans-fat turkey dogs, said spokesman Franklin Shuftan.

It is not wise to fool children. Lie to them and it will come back to haunt you on the really important stuff. They learned that adults lied to them about the evil of rock and roll, and look what happened: the 60''s.

[lucasnico]

it''s not wise to lie to adults either....isn''t that right, mr. bush!

[puldr]

The truth about the ill effects of eating meat must be given to the public, although the meat industry and our poorly trained taste buds will disagree!!!

[erasmus81]

"Hot dogs typically contain muscle meat trimmings from pork or beef"

"But the government does allow them to contain pig snouts and stomachs, cow lips and livers, goat gullets and lamb spleens."

Mmmmmm, I can hardly wait to have another hot dog.

[mnbrant]

I like hotdogs. What part of the cow or pig does a hot dog come from anyway? I am scared to find out. Anybody old enough to remember head cheese? Made from cow brains my gramps used to tell me. Boy was that good.

[erasmus81]

"What part of the cow or pig does a hot dog come from anyway?" Posted by MNBrant at 02:20 AM : Aug 27, 2008

Someone told me years ago, but I can''t remember. I do remember it wasn''t good though.:)

"Anybody old enough to remember head cheese?"

I have heard the name, but do not know anything about it, and have never tasted it. And from the sounds of it, I am glad I didn''t.

[mnbrant]

They are probably right about hotdogs considering that sick queasy feeling you get in the pit of your stomach after eating a few of them. Erasmus81 what are you doing up so late reading about hotdogs? avoiding work, or an insomniac? Myself, I am avoiding work.

[erasmus81]

"Erasmus81 what are you doing up so late reading about hotdogs? avoiding work, or an insomniac? Myself, I am avoiding work." Posted by MNBrant at 03:34 AM : Aug 27, 2008

I am a night person.:) Doesn''t matter how hard I try, I just can''t seem to go to bed early. I am 3 hours earlier than what the time says here. I am in the west.

[erasmus81]

But now that I see the time, I think it is almost my bedtime.

The entire problem with hot dogs and sausages is Sodium Nitrate. The article said there is no proof that it is damaging to humans. This is more disinformation from Big Pharma''s propaganda machine WebMd. They failed to mention the prostrate problem cause by nitrates. One would be much healthier by removing hot dogs and sausages from their diet.

[juwboy]

All green vegetables contain sodium nitrate NATURALLY.

Nitrates are metabolized to nitrites which are metabolized to nitrosyl cations which are metabolized to nitric oxide.

Nitric oxide is a vital and necessary component in the production of penile erections and intestinal peristalsis.

Without nitric oxide we would cease to exist so nitrates are essential for life.

On the other hand, if you believe nitrates are dangerous, stop eating green vegetables and begin a campaign to end their production and sale.

[wl7bzh]

Without nitric oxide we would cease to exist so nitrates are essential for life.

On the other hand, if you believe nitrates are dangerous, stop eating green vegetables and begin a campaign to end their production and sale.

Posted by juwboy at 06:34 AM : Aug 27, 2008
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Yea, but how bout sodium nitrite? In the presence of acid, does it form nitrous acid which react with proteins and amino acids to form nitrosoamines-a carcinogen?

[omnibus66]

I quit eating hot dogs years ago, but not because of the cancer risk. Hot dogs are the garbage can of meat processors. If not for hot dogs, what would they do with all those delicious guts?

[docpeter-2009]

My question is, if they are attacking a hot dog, why aren''t they also attacking bologna. Check out the list of ingredients, they are essentially the same between the two products. Only and main difference is the way they are presented to the public. (Hey, this sort of sounds like our presidential options, same product, different package.)

As for me I will still enjoy an ocassional hot dog, haven''t had one since 4th of July, but Labor Day is next week.

[displeased]

I rarely consume hotdogs and I agree hotdogs are a non-nutritional food, but shouldn''t the producers of this ad be charged with false advertising? The kids in the ad don''t have cancer as they claim they do and it is unclear whether moderate consumption of hotdogs actually do cause cancer.

[rocketjl]

It only makes me think that everything The Cancer Project puts out is false and should be ignored. Bad start. If you are going to lie, lie about something believable. Of course I believe in free speech. However, since these folks have been caught in a lie, no matter what they claim, I can only assume the next words out of their mouths are lies too. Bad decision.

[netadmin1-2009]

Come on - I can''t count the number of bologna sandwiches and hot dogs my family ate when I was growing up. Most of us, you have to agree, were raised eating hot dogs and I would be willing to bet - there isn''t anything wrong with eating hot dogs or bologna.

[nordeck52]

Putting sugar in your coffee will give you cancer too. No wait, maybe that''s just the NutraSweet packets... or is it the Sweet ''n Low? No wait... its Splenda! That''s the source of all our troubles!

First sugar and now hot dogs. What else are these idiots going to claim gives us cancer?

[erasmus81]

"No wait, maybe that''''s just the NutraSweet packets... or is it the Sweet ''''n Low? No wait... its Splenda!"
Posted by nordeck52 at 01:24 PM : Aug 27, 2008

That would be "ASPARTAME".

[ausus-2009]

I am wondering if this is part of a larger world-wide campaign to turn us all into vegetarians. I noticed ads on an overseas TV program that attacked meat production is being a leading cause of global warming.

[skinnyminny2]

I never became vegetarian to ''save the world'' (more like I simply can''t process most animal product!) but I do believe that far too much food that could be used by humans (corn) goes into feeding cattle. They aren''t even meant to eat that stuff.

Having said that, I''m not on some campaign that everyone should be vegetarian. A few hot dogs now and then aren''t going to kill anyone--besides, everything causes cancer anyway.

[u-r-right]

Pish-posh! Oscar Meyer lived to be 96 and he was all about hot dogs and balogna.

Too much of anything is not good for you.

[erasmus81]

"Oscar Meyer lived to be 96 and he was all about hot dogs and balogna." Posted by u-r-right at 10:16 PM : Aug 27, 2008

How much do you want to bet he didn''t eat them?

[juwboy]

w17bzh:

I said that nitrates are metabolized to nitrites which metabolize to nitrosyl cations which convert to nitric oxide, which is essential for life.

You said that nitrites (such as nitrous acid) react with [secondary amines] to form nitrosoamines which are carcinogens.

Here`s what`s missing from both of our statements.

Nitrates, which occur naturally in green vegetables, are metabolised to nitrites/nitrous acid which in turn are metabolized to nitrosyl cations.

In the presence of a reactive substrate, such as a secondary amine, nitrosyl cations react to form carcinogenic nitrosamines. However, nitrosyl cations are far more likely to acquire an electron and form nitric oxide which is essential for life.

So, there`s a push-pull situation here. Nitrates have both beneficial and harmful effects, so they should be eaten in moderation.

Bear in mind that even oxygen forms the carcinogenic superoxide radical anion as part of your body`s normal metabolism, but other processes keep the concentration low.

[u-r-right]

How much do you want to bet he didn''''t eat them?




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Posted by erasmus81 at 11:52 PM : Aug 27, 2008

He had to...he immigrated from Germany.

[u-r-right]

How much do you want to bet he didn''''''''t eat them?




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Posted by erasmus81 at 11:52 PM : Aug 27, 2008

He had to...he immigrated from Germany.


Posted by u-r-right at 01:53 PM : Aug 28, 2008

But...let me also add that back in his day, hot dogs and balogna probably were a lot more natural.

[u-r-right]

I saw "uncured" hot dogs in the grocery store today that claimed they are made with sea salt which only contains naturally occuring nitrates(?)