DENVER, Aug. 26, 2008

The Clinton Campaign, Start To Finish

CBS Evening News: From Frontrunner To Underdog - The Anatomy Of A Losing Campaign

  • Play CBS Video Video What Went Wrong For Hillary

    Hillary Clinton was the frontrunner for the Democratic nomination until Barack Obama swept through the nation. Katie Couric reports on the faults and accomplishments of her campaign.

  • Sen. Hillary Rodham Clinton, D-N.Y., right, is seen with her daughter Chelsea on Aug. 26, 2008. Photo

    Sen. Hillary Rodham Clinton, D-N.Y., right, is seen with her daughter Chelsea on Aug. 26, 2008.  (AP Photo/Paul Sancya)

  • Photo Essay United Front

    Rivals turned allies Barack Obama and Hillary Rodham Clinton make show of unity ... in Unity.

  • Photo Essay Hillary Rodham Clinton

    The Democratic Senator from New York and former first lady sets her sights on the White House.

(CBS)  It was supposed to be more "coronation" than "nomination." Even before Sen. Hillary Clinton first hit the campaign trail, she seemed to have it all - former first lady, a popular senator, and the support of a former president, who happened to be her husband, CBS News anchor Katie Couric reports.

"A lot of people inside and outside of the Clinton campaign expected her to be a very formidable and eventually a successful candidate," said Clinton strategist Geoffrey Garin. "So she had both the benefit of and the burden of lots of expectations."

Clinton didn't start campaigning until well after the other candidates had already hit the stump. And throughout most of 2007, she had the unshakeable confidence of a frontrunner.

"Have you dealt with the chance that you won't be the nominee?" Couric asked Clinton in a November, 2007, interview.

"Well, it will be me," Clinton said at the time.

"Clinton all along had an air of inevitability," said Joshua Green, a senior editor at The Atlantic.

"The idea that if you look and act like a presidential nominee, then people are gonna come to think of you that way," he said. "The problem with that strategy is that it's easily shattered."

Easily shattered when she finished 3rd in Iowa, well behind a surging Barack Obama. That defeat set up the fight of her political life just days later in New Hampshire.

While Obama was taking the country by storm, behind the scenes, according to internal memos acquired by Green, Clinton's staff was in disarray, unable to deal with a wildly popular candidate who wasn't their own.

Then, one moment in a New Hampshire diner seemed to change everything.

"You know, this is very personal for me. It's not just political. It's not just public. I see what's happening and we have to reverse it," Clinton said in January, tears welling in her eyes.

"Clinton was at her absolute best. At that point, Clinton basically tossed her advisors overboard," Green said.

That emotional moment had an impact. And she took New Hampshire, despite media comments that some found demeaning.

"The reason she's a U.S. senator, the reason she's a candidate for president, the reason she might be a front-runner, is her husband messed around," said Chris Matthews on Morning Joe in early January, 2008.

Eager to capitalize on that momentum, senior aides gathered at campaign headquarters on the eve of Super Tuesday. But instead of fine tuning a plan for victory, they learned the campaign was bankrupt.

"And from that moment forward, Clinton really didn't have the resources to compete in the Feb. 5th states the way Obama did," Green said.

And as a result of some controversial comments, they lost some of Bill Clinton's electoral magic.

The former president's all-out defense of his wife backfired. Obama won big in South Carolina, then battled Clinton to a virtual draw on Super Tuesday, which for the expected nominee, was more like a defeat.

"I mean, you can point to that period in February as basically having been the deciding time in the race,"

Then, Clinton did seem to find her voice, and won primaries in Texas, Ohio, Pennsylvania and West Virginia. But it was too late. The early mistakes, including neglecting the caucuses, had cost her the nomination.

"Her message didn't match the moment. The change message that Barack Obama had from day one was that message for this moment," said Melinda Henenberger, a contributor to Slate.com and an author of a book about women voters.

But she did leave her mark in the history books ...

"For the next woman who runs for president, they don't have to wonder what the model looks like," Garin said. "The model looks like Hillary Clinton."

... and in the party platform, where for the first time, the issue of sexism is raised.

"There are many good things that are going to come out of Hillary Clinton's campaign, and addressing that is one of them," said DNC chairman Howard Dean.

Nearly 70 percent of registered voters believe Clinton made it easier for other women to one day try for the White House - a point of pride for the candidate herself, as she delivered her last, and perhaps most difficult, speech of her campaign.

"Although we weren't able to shatter that highest, hardest glass ceiling this time, thanks to you, it's got about 18 million cracks in it," Clinton said in her June 7 concession speech.


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Video and Galleries from CBS Evening News

Add a Comment See all 31 Comments
by maramara2 August 26, 2008 7:21 PM PDT
Hey guys, I believe PUMA is a fraud put forward by the McBUSH Campaign to destroy the Democratic party. They know that with the Obama and Clinton camps united, the GOP will stay out of the white house for decades why not a century. Thats why they created this group to do all to destroy any attempts to bring this camps together.
PUMA has been debunked: http://uk.youtube.com/watch?v=NlnEFHiOxc4
Reply to this comment
by popstom1 August 26, 2008 7:29 PM PDT
Obama Rezko and 14 million dollers
Reply to this comment
by mandalay-bay August 26, 2008 7:37 PM PDT
why are half of the headlines on CBS.com about freaking Clinton....

enough already...


ITS OVER.
Reply to this comment
by jackmayoff2 August 26, 2008 7:37 PM PDT
HEY WHAT DID MCCAIN CALL HILLARY''S DAUGHTER?
Reply to this comment
by forevertru-2009 August 26, 2008 7:40 PM PDT
HA HA....... Gallop has McCain 2 points ahead of Obama.

If the Dems don''t nominate Clinton they''ll lose this election.
Reply to this comment
by jackmayoff2 August 26, 2008 7:46 PM PDT
mccains joke on hillary''s daughter?
Reply to this comment
by broadwayphi August 26, 2008 8:20 PM PDT
Did you know that McCain will privatize Social Security? Like that plan? Wall Street does. Wall Street brokers stand to make TRILLIONS off this warmed-over McBush plan.

That%u2019s McCain%u2019s gift to Wall Street.


How about McCain''s health care "Plan"? Know what it consists of?

TAXING the 160 MILLION Americans who get health insurance at work. He would then force people who presently have group coverage into the single coverage market. His %u201Csubsidy%u201D for these poor souls would not begin to cover the actual health care costs, and it would not keep up with inflation.

That%u2019s McCain%u2019s gift to the health care industry %u2013 already the most expensive and least effective %u201Csystem%u201D in the developed world.

Wrong-way McCain. That%u2019s what we should call him.

And that''s just for starters.


Reply to this comment
by broadwayphi August 26, 2008 8:24 PM PDT
Obama Rezko and 14 million dollers
Posted by popstom1

Oh, little Troll, Obama BOUGHT a TEN FOOT WIDE corner of a lot from Rezko.

No wrongdoing alleged or proven.

Now...John McCain and his GOOD FRIEND JAck Abramoff (remember, the guy who stole from the Indians and gave to the religious wacko hypocrites and who was CONVICTED of several felonies for his influence-peddling ways?) John and Jack are great friends indeed.

Jack Abramoff, less than TWO WEKS ago, raised over a MILLION DOLLARS for his friend, John McCain.

Isn''t that nice, little troll?

I think so.



Reply to this comment
by August 26, 2008 9:17 PM PDT
Obama has shown serious weakness by letting the Clintons be visible at HIS convention! Bill&Hillary-go back to Arkansas and count your profits from the great pardon sale!
Reply to this comment
by August 26, 2008 9:18 PM PDT
Enough about the Clintons-they lost. There will never be another looting of our White House by a clinton! Lets focus on the important players in this new game!
Reply to this comment
by samthetvcat August 26, 2008 9:39 PM PDT
omg the Clintons always make me sound like a paranoid nut, but they always give me the scary feeling like while everybody else thinks it''s ending for them they''re just getting started :o

Like you know how everybody looks back at Barack''s 2004 DNC convention speech as the moment his Presidential campaign kicked off? I feel like Hillary''s thinking well shoot, this''ll be her kickoff for 2012 in the sense that people see Mark Warner as the front-runner of the future . . . what''s it going to look like if TONIGHT ends up being their first head-to-head showcasing and Hillary ends up being the one to bring down the house?

Like is tonight''s speech going to literally be a show of support and an endorsement of Barack, but also a platform to highlight that she''s of superior status to Mark Warner, has greater ability to swoop people into a frenzy, a stake of claim on the blue-collar vote, that she''s the one that can rip into McCain and that Warner''s another ''unity egghead'' like Barack?

Like I feel like on the inside Hillary''s probably thinking the theme of her speech will be we NEED for Barack to win but he won''t and she will in 2012! :o
Reply to this comment
by dnsallday August 26, 2008 9:45 PM PDT
Did you know that McCain will privatize Social Security? Like that plan? Wall Street does. Wall Street brokers stand to make TRILLIONS off this warmed-over McBush plan.

That%u2019s McCain%u2019s gift to Wall Street.

Posted by broadwayphi
*****************************************************
Thats okay, his servants will be taking his Social Security check to the bank every month to deposit for him, so he doesn''t have to worry about it.
his servants will also take his monthly Navy Pension check to the bank for him.
He will also take his Senate pay of 185,000 dollars a year, even though he hasn''t bothered to show up for work in a year.

Some people pay taxes to keep this country running.
The ones who do really well are the ones who learn to live off the taxpayers.
Reply to this comment
by powersmaker August 26, 2008 10:13 PM PDT
"The anatomy of a looser" ... what a great and fitting title .... Good job CBS!
Reply to this comment
by tx2democrats August 26, 2008 10:35 PM PDT
You Go Hillary!
Thank you from my girls
for making it possible to one
day be in your shoes.
Reply to this comment
by clovisbuford August 26, 2008 10:57 PM PDT
"NO way ,No How, No Mccain " Hillary Rodham Clinton . 8/26/2008 . tell the truth Hillary and the republicans will think its hell
Reply to this comment
by vitterdidder August 26, 2008 11:20 PM PDT
What a fraud. Hillary would be an ex-first lady puttering in her garden if it were not for her husband *** around with Monica. Hillary''s whole claim to fame was based on being the violated little wife, when in fact it was her thunder thighs that chased Bill to Monica in the first place.
Reply to this comment
by dante805 August 27, 2008 12:01 AM PDT
Which Hillary do we believe? The one 2 months ago that said Obama is inexperienced and he was a roll of the dice security wise? or the one tonight in a 12 minute speech said she now fully supports him? Do average middle America fall for this rhetoric? I, as a bitter small town american, didnt. But I like god, guns, and family, unlike the Liberals.
Reply to this comment
by disgusteddem August 27, 2008 12:08 AM PDT
Reasons I won''t vote for Obama:

1. His lack of judgement regarding Reverand Wright, Tony Rezko, Bill Ayers of WeatherUnderground

2. Not enough experience and Equal Opportunity Employment doesn''t apply to the most powerful job in the world.

3. True leaders take a stand -(You can''t vote PRESENT in the Oval Office). How come as editor of the Harvard Law Review he contributed no articles? A little too shady for my tastes.

4. He''s using the same CHANGE/HOPE message that his friend Deval Patrick (1st black governor of Massachusetts) used and Deval Patrick hasn''t delivered on his promises.

5. Don''t trust him
Reply to this comment
by disgusteddem August 27, 2008 12:09 AM PDT
Reasons I won''t vote for Obama:

1. His lack of judgement regarding Reverand Wright, Tony Rezko, Bill Ayers of WeatherUnderground

2. Not enough experience and Equal Opportunity Employment doesn''t apply to the most powerful job in the world.

3. True leaders take a stand -(You can''t vote PRESENT in the Oval Office). How come as editor of the Harvard Law Review he contributed no articles? A little too shady for my tastes.

4. He''s using the same CHANGE/HOPE message that his friend Deval Patrick (1st black governor of Massachusetts) used and Deval Patrick hasn''t delivered on his promises.

5. I don''t trust him
Reply to this comment
by nrshine1 August 27, 2008 12:54 AM PDT
I say vote for McCain and make sure that the democrats have the power to control congress to override his vetoes. Let him have the title just not the power. Hillary made an amazing speech for Obama and nobody could have expected more. Sen. Hillary Clinton is an extraordinary women and she hit it out of the park.

I will not vote for Obama because I have my own opinions and thoughts that cannot be changed because someone else has decided to endorse their competitor.

The other solution is to write in your candidate of choice Al Gore or anyone else you decide. Just have many people write in the same candidate you need to make the numbers happen. It needs to be a we. Don%u2019t allow these political party%u2019s to force you to vote for people you do not like or agree with. Take back your country and your vote - make it count!!! Don%u2019t sit home on election day!!!

Reply to this comment
by samthetvcat August 27, 2008 2:18 AM PDT
pt 2

Whereas Hillary supportes might have heard the speech and wonder why if Hillary came so close and was so brilliant tonight wasn''t she offered VP by Barack? How could he be so dismissive of what she brings to the national scene - vehicle for shattering the glass ceiling, voice for the blue-collar, effective attack dog against McCain/Bush/GOP, able to articulate a Dem vision and persuade people to believe it is achievable...and if he isn''t able to do those things himself than is there a danger he doesn''t even realize what it is he doesn''t know? Hillary supporters also seemed to notice she didn''t vouch for his lack of experience - a concern many of them share.

Like I''m still picking up a fundamental divide between a good chunk of Hillary supporters and Barack supporters and how they think. Maybe more Hillary supporters WILL later decide to vote for Barack because he''s a Dem. But maybe they won''t either - who knows...
Reply to this comment
by samthetvcat August 27, 2008 2:18 AM PDT
pt 1

--"I will not vote for Obama because I have my own opinions and thoughts that cannot be changed because someone else has decided to endorse their competitor."--
Posted by nrshine1

Yeah, I wonder if Obama supporters and Hillary supporters are viewing the substance of Hillary''s speech from different vantage points.

Like Obama supporters might have heard the speech thinking if Hillary supporters are Dems then Hillary did a A+++ job of spelling out what they''re going to get from Dems versus what they''d get from Repubs so obviously they''re going to fall in line - obviously. Anybody else is fringe, etc.
Reply to this comment
by samthetvcat August 27, 2008 2:26 AM PDT
PPS Like is there anybody who before tonight would have said they had doubts about Barack but like oh they never really thought about what it would mean to have the GOP in power again? Who would say that?

Hillary''s speech was phenomenal - like I''m just not sure SHE''S the one that has to say or do anything to get people to vote FOR Barack. It probably helps massively such that if Barack meets her half-way with ACTIONS rather than just LIP SERVICE, they''ll be sold (?)

Not sure if even that would be enough, but do Obama supporters really feel like he''s not obligated to do anything more after the speech Hillary gave tonight? Is that based on what they feel ''ought'' to be done based on their notions of ''fairness'' or is that based on what they think needs to be done to win the election?
Reply to this comment
by concerns47 August 27, 2008 9:03 AM PDT
Caucauses are unfair, if your candidate does not get enough the other candidates try to pursuade you to vote for their person. That is how votes are stolen. Like Obama who votes "present" rather than yes or no on bills, caucauses are wrong, primaries are the only way you get a person''s true vote just like in the general elections, one vote per person, not ability to change that vote because someone twists your arm.

At least the Republicans got that right, McCain is not George Bush, look at his record over the years, not just the last 8 years.
Reply to this comment
by concerns47 August 27, 2008 9:07 AM PDT
Obama is consistent, in all of his political career, he has voted "present" in both state and federal government how many times. This guy can''t take a stand unless it is for his own self promotion just like giving his speech in a 76,000 stadium with an elaborate background and fireworks to annoint him the messiah.
Reply to this comment
by concerns47 August 27, 2008 9:10 AM PDT
Congratulations to all the Hillary supporters who will be voting for anyone other than Obama, McCain is a better choice, not the perfect choice, but look at the other 2 candidates running. At least we know McCain will not be another Bush, he dislikes him but knows he has to get elected to make a change from the Bush/Cheney failed policies. We are safe from terrorists and the Russians with McCain.
Reply to this comment
by hp32970c August 27, 2008 9:50 AM PDT
Congratulations to all the Hillary supporters who will be voting for anyone other than Obama, McCain is a better choice, not the perfect choice, but look at the other 2 candidates running. At least we know McCain will not be another Bush, he dislikes him but knows he has to get elected to make a change from the Bush/Cheney failed policies. We are safe from terrorists and the Russians with McCain.
Posted by concerns47

Concerns 47..McCain will not be another Bush??? I want some of whatever you''re on. McOld voted WITH GWB 95% of the time. He will be exactly another GWB. And no one has missed more votes than McPTSD. No one. As far as caucuses, Obama didn''t not create the process. All the candidates had the opportunity to organize as they saw fit. He did a better job than the rest. You really should know what you''re talking about before you open your mouth otherwise what comes out is garbage.
It pains me to know that if McLame becomes president the country will continue to suffer. My only hope is that those of you who vote for him will suffer more than the rest of us.
Reply to this comment
by hp32970c August 27, 2008 9:54 AM PDT
The other solution is to write in your candidate of choice Al Gore or anyone else you decide. Just have many people write in the same candidate you need to make the numbers happen. It needs to be a we. Don%u2019t allow these political party%u2019s to force you to vote for people you do not like or agree with. Take back your country and your vote - make it count!!! Don%u2019t sit home on election day!!!

I was going to comment on this, but it is so pathetic I can''t even begin to.... I feel sorry for whoever wrote it.
Reply to this comment
by puldr August 27, 2008 11:29 AM PDT
It was a great speech. It preserves future political office run for the Clintons. It was practical, serious on the issues, and well-received.
Reply to this comment
by tx2democrats August 27, 2008 7:26 PM PDT
My only hope is that those of you who vote for him (Mr. McGoo) will suffer more than the rest of us.


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Posted by hp32970c at 09:50 AM : Aug

wow, what a hateful comment you state there HP, the beauty of karma is that it does come back to bite you in the a@#.
Reply to this comment
by tx2democrats August 27, 2008 7:31 PM PDT
if you are going to put such hate out there, please keep in mind that what you put out is what you get back. don''t be suprised by the October Suprise this year, it just might be Obama in that Church audience agreeing to Wrights statements, the Repugs will be holding onto that for the last minute.
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