TORONTO, Aug. 6, 2008

"Bus Rage" Ads Scrapped After Beheading

Greyhound Nixes Ads Touting Peaceful Upside Of Bus Travel After Passenger Was Decapitated

  • Pedestrians walk past an ad for Greyhound in Toronto, Aug. 6, 2008. Photo

    Pedestrians walk past an ad for Greyhound in Toronto, Aug. 6, 2008.  (AP Photo/Graeme Roy)

(AP)  Greyhound has scrapped an ad campaign that extolled the relaxing upside of bus travel after one of its passengers was accused of beheading and cannibalizing another traveler.

The ad's tag line was "There's a reason you've never heard of 'bus rage."'

Greyhound spokeswoman Abby Wambaugh said Wednesday a billboard and some tunnel posters near a bus terminal in Toronto are still up and would be removed later in the day.

"Greyhound knows how important it is to get these removed and we are doing everything possible," Wambaugh said. "This is something that we immediately asked to be done last week, realizing that these could be offensive."

Vince Weiguang Li, who immigrated to Canada from China in 2004, is charged with second-degree murder in the death of 22-year-old carnival worker Tim McLean. He has yet to enter a plea.

Thirty-seven passengers were aboard the Greyhound from Edmonton, Alberta, to Winnipeg, Manitoba, as it traveled at night along a desolate stretch of the TransCanada Highway about 12 miles from Portage La Prairie, Manitoba. Witnesses said Li attacked McLean unprovoked, stabbing him dozens of times.

As horrified passengers fled the bus, Li severed McLean's head, displaying it to some of the passengers outside the bus, witnesses said.

A police officer at the scene reported seeing the attacker hacking off pieces of the victim's body and eating them, according to a police report.

Wambaugh said the ads only appeared in Canada and that some in Ontario and western Canada have already been removed. About 20,000 inserts of the Greyhound ads were scheduled to be put into an Alberta Summer Games handbook but they stopped the presses.



© MMVIII The Associated Press. All Rights Reserved. This material may not be published, broadcast, rewritten, or redistributed.

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Add a Comment See all 24 Comments
by xxunknown August 6, 2008 2:39 PM PDT
instead of that slogan how about... Greyhound...getting you ahead
Reply to this comment
by Gary Kempf August 6, 2008 2:44 PM PDT
"Sit back, relax, lose your head while riding greyhound."
Reply to this comment
by aerodog August 6, 2008 2:44 PM PDT
xxunknown:

Bet you wouldn''t be so cute with the puns if the victim had been a loved one of yours. You have an evil heart.
Reply to this comment
by aerodog August 6, 2008 2:46 PM PDT
Same goes for you, too ''navpro''. Hateful, hateful, hateful.
Reply to this comment
by xxunknown August 6, 2008 3:00 PM PDT
I do have an evil heart. Thank you for noticing. Sheesh, I thought it was funny. Made me giggle all afternoon....ahead! Hah!
Reply to this comment
by mswolfestock August 6, 2008 3:09 PM PDT
aerodog -

Get over yourself.
Reply to this comment
by ronjjj157 August 6, 2008 3:25 PM PDT
Please do not reply to those who are obviously idiots as you will just encourage them to continue their sick posts.
Reply to this comment
by aerodog August 6, 2008 3:49 PM PDT
mswolfestock:

Mind your own business - s.crew you.
Reply to this comment
by xxunknown August 6, 2008 4:00 PM PDT
Please do not reply to those who are obviously idiots as you will just encourage them to continue their sick posts.
Posted by Ronjjj157
----------------------------------
Didnt you just reply in a subtle way with that statement?....hypocrite! Oh wait, it doesnt count as replying if you do it when not addressing me and the other idiots directly.
.................btw..I am still tickled by my post.
Reply to this comment
by spadeisspade August 6, 2008 4:06 PM PDT
instead of that slogan how about... Greyhound...getting you ahead

Posted by xxunknown at 02:39 PM : Aug 06, 2008
+ report abuse


HAHAHAHAHA; holy ***, I am crying from laughing so hard.

I think it''s utterly stupid that Greyhound has to change a very clever ad campaign because of one psycho. HOWEVER, I find that riding the bus is more stressful; what with the stench of the commode, crowding, sitting next to someone who talks loudly on their cell, etc. I definitely don''t think I''d go as far as beheading.
Reply to this comment
by bluestardad August 6, 2008 4:07 PM PDT
maybe they should have offered peanuts as a snack on the ride?
Reply to this comment
by zucchiniman August 6, 2008 4:07 PM PDT
Li was obviously a head case.
Reply to this comment
by Syndicate August 6, 2008 4:10 PM PDT
Great! We now have emotion police.
Reply to this comment
by xxunknown August 6, 2008 4:12 PM PDT
Li was obviously a head case.
Posted by ZucchiniMan
---------------------------
tee hee! Hilarious. This is the most fun I have had all day.
Reply to this comment
by whitemale08 August 6, 2008 4:58 PM PDT
Why get rid of the ad? We are all going Greyhound anyways.

We can''t afford to fly anymore.

thx Georgie
Reply to this comment
by bobnjersey August 6, 2008 5:36 PM PDT
maybe the tsa can step in and provide top notch security for buses (aluminum boxes) ... seeing how great a job they''re doing w/ the planes (aluminum tubes).
Reply to this comment
by sociald63 August 6, 2008 6:28 PM PDT
greyhound - leave the decapitating to us
Reply to this comment
by random_radar August 6, 2008 6:36 PM PDT
Greyhound--slashing the cost of transportation!
Greyhound--a cut above the rest!
Greyhound--we don''t charge an arm and a leg!

Macabre humor is a way of dealing with horrifying events--so please don''t lose your head about it!
Reply to this comment
by mythoughtsr August 6, 2008 8:09 PM PDT
Greyhound: So easy a cannibal can do it.
Reply to this comment
by closethippy1 August 6, 2008 9:20 PM PDT
I have to express my admiration for Greyhound and how they managed this most tragic event. I really feel sorry for them since they''ve always tried to give the best service possible to their customers.
Reply to this comment
by daysrnumbrd August 6, 2008 11:25 PM PDT
There was a Jack-In-The-Box ad that came out around mid-April in 1995 (the same week of the Oklahoma City bombing)...

...it featured the (then) new "Jack" character blowing up the boardroom of the Jack-In-The-Box headquarters.

JITB had to pull the ad because of the bomb exploding scene was eerily similar. The sensitivity issue of the Oklahoma City bombing was too close, too soon.

The timing and the type of this Greyhound ad is rather ironic and tragic at the same time! I am glad that Greyhound is choosing to pull the ad for now. Especially knowing how expensive advertisement costs are, and with all the costs that have risen for Greyhound in the past couple of years (Diesel fuel), it took a mighty hardened executive staff to decide to do the right thing.
Reply to this comment
by daysrnumbrd August 6, 2008 11:32 PM PDT
Greyhound--slashing the cost of transportation!
Greyhound--a cut above the rest!
Greyhound--we don''''t charge an arm and a leg!

Macabre humor is a way of dealing with horrifying events--so please don''''t lose your head about it!

Posted by random_radar at 06:36 PM : Aug 06, 2008
..........

I share your sense of humor. And to many who look down on people who laugh at times like these...

...deep down we all feel sympathy for the victim of this horrible crime (victims if you include the loved ones of the deceased).
Reply to this comment
by blackyowe August 7, 2008 1:26 AM PDT
Greyhound has my admiration on how they have handled this and the way the driver disabled the bus. The way the driver and other people kept the door shut is heroic considering how horrible they must have felt. Bravo Greyhound, I would still buy a ticket without any reservations! You sure have allot more class the the dang airlines!
Reply to this comment
by blackyowe August 7, 2008 1:26 AM PDT
Greyhound has my admiration on how they have handled this and the way the driver disabled the bus. The way the driver and other people kept the door shut is heroic considering how horrible they must have felt. Bravo Greyhound, I would still buy a ticket without any reservations! You sure have allot more class the the dang airlines!
Reply to this comment
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