Google's New Project: Your Health Records

Larry Magid Looks Why You Might Trust The Internet Giant With Your Personal Information

(CBS)  About a year ago Google announced that it would launch a service to allow users to store their own health records on a secure website. There was a lot of discussion about what it would look like but the wait is over. A free public “beta test” version of Google Heath is now operational at google.com/health.

The service allows users to create an online profile that includes information about any medical conditions, test results, procedures, immunizations and medications. You’re also asked to enter in your height, weight, blood type and race. With this information, the service, in theory, could offer you tailored medical information as well as serving as a central hub storing your medical records.

Eventually the goal is for users to be able to import their health information from the secure websites of care providers. To that end, Google already has arrangements with Beth Israel Deaconess Medical Center in Boston and the Cleveland Clinic as well the online pharmacies from Longs Drugs, Walgreens, RXAmerica and Medco. A relationship with Quest Diagnostics allows users of its services to import their lab tests. Google also has a link to the American Heart Association’s heart attack risk assessment site so that you can get your customized risk assessment without having to retype your height, weight, cholesterol and other into the Heart Association’s site.

One nice feature is the drug interaction alert that lets you know about potential conflicts between drugs you take. Of course, you have to remember to enter all your drugs for that to work.

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Podcast: CBS News technology analyst Larry Magid discussed Google Health with Google product Manger Dr. Ronnie Zeiger and with health author and prevention specialist Dr. Dean Ornish who is an adviser to Google

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Because none of my providers are among Google’s initial partners, I had to enter all the information myself. Fortunately, it was easy to find because the health clinic I use most of the time has its own online service that stores this information. I’m pretty happy with what my provider offers but it’s an island of information. If, for example, I were to have a blood test done elsewhere, that information would not be on my provider’s site nor is there a way I could even type it in. Google is trying to solve that problem by creating a health record keeping system that is controlled by the user, not the health care provider. This is especially important for those of us who don’t belong to a health maintenance organization (HMO) because we might visit different physicians who are not affiliated with each other.

Clearly privacy is the number one concern when it comes to any online medical information service. Google’s health privacy policy states that “You control who can access your personal health information. By default, you are the only user who can view and edit your information.” You can, however choose to share your information with others. The company also promises not to “sell, rent, or share your information” and will let you delete your account or any information in it at any time.

But even though I take Google at its word, I worry about hackers. Google Health product manager, Dr. Roni Zeiger, told me that the company has very good security and while Google does have a good track record in this area, there is never an ironclad guarantee that a site couldn’t be hacked. Of course - despite safeguards required under the federal “HIPAA law (Health Insurance Portability and Accountability Act of 1996) - there is also the possibility that someone could break into your doctor’s office to steal your records or that your health care provider could be careless about its own privacy and security policies.

Because of my inability to import information into the service, I find it of minimal use at the moment but I do see the potential, especially after more service providers come online. I also see the potential of linking this and similar services to health and fitness technology products such as blood pressure cuffs, scales and exercise equipment. By coincidence, Google launched the service the same day as the U.S. launch of Nintendo’s Wii Fit Balance board and workout software. I could easily see how Nintendo and Google could work together to make both products more useful by linking them via the Internet.

Dr. Dean Ornish, the preventive medicine author, serves as an advisor to Google Health and attended the launch event at Google headquarters in Silicon Valley Monday. I asked Dr. Ornish why putting health information into patients’ hands was better than relying on solely on doctors to provide necessary care and information. “That model,” he said “has been of limited value because it provides all the information and all the control with the physician … It’s much more powerful to have a collaborative relationship with the patient where the physician becomes the resource that has information, shares that information and provides choices to the patient about what to do with it - the risks, the benefits, the costs the side effects and so on.” He argues that “Google Health can help provide that information to the patient as well as the physician.”

Google is not without competition. Microsoft has launched its own HealthVault service which it bills as “the hub of a network of Web sites, personal health devices and other services that you can use to help manage your health.” So, in addition to fighting over Yahoo and search advertising, these two giant technology companies are slugging it out over your health records.

[lochlan-2009]

"Google''s New Project: Your Health Records"

I think it''s getting about that time we pulled the reins in a little on this company. They are really starting to lean over the line on what a corporation should know about their customers personal affairs.

[brianbwb-2009]

Can I have Larry Magid''s job?

[bobnjersey]

[Whats in it for Google? ... Google is free to browse it using data mining techniques and SELL the results. Which, BTW, they can do now with their FREE bulk storage offering.]
[Posted by spanki9 at 09:57 AM : May 20, 2008]

also little known is that they ''index'' the content of all the emails that pass thru their gmail (free email) service to both identify behaviour patterns about individuals ... and to specifically target google ads at you.

it''s an ''ad model'' where they make their revenue by knowing who you are ... and having the right contextual ad show on the screen for the right users of their ''free service''.

ingenious actually ... but very disturbing if enough of the sheep follow along without knowing what''s behind it all.

[nonayabiness]

I wouldn''t do it personally.

Also, I think most major insurers are making available online access to your healthcare accounts and claims if you choose to sign up for it.

[blackyowe]

No way in blazes whould I trust Google with my medical records. Their whole platform is about sharing information even copyrighted books that the publishers don''t want shared.

[blackyowe]

No way in blazes whould I trust Google with my medical records. Their whole platform is about sharing information even copyrighted books that the publishers don''t want shared.

[rational_1]

''Microsoft has launched its own HealthVault service which it bills as %u201Cthe hub of a network of Web sites, personal health devices and other services that you can use to help manage your health.''

Oh goody, that little paperclip assistant of theirs will be wearing a stethoscope now. I may not trust Google with my health data (maybe they could correlate that with all their records of all my searches to determine my exact mental illness!!)but I sure as he!! wouldn''t trust Miscreantsoft with it. This is a lame-a$$ idea that will hopefully soon go away.

[batgrrly]

As someone who suffered greatly in the 1990''s with having to battle two insurance companies after some accidents, health problems, I find it very distressing that people are willing to put their health issues up on a server for anyone to look at. Don''t fool yourself, there is no security against malicious hacking and selling your info to insurance companies to discriminate against you. Insurance companies exchange info all the time and you could find that your new health insurer is discriminating against you because of what happened with previous health issues.

[jjp735i]

It really comes down to "Store at your own risk". If anything happens to your personal information, you have no one to blame but your self for allowing google or any other internet service access to your records.

[msay3]

If there is anything you don''t want the world to know, DON''T post it online...It''s hard enough to maintain privacy without someone trying to Google your personal information....I can''t imagine anyone would be dumb enough to sign up for that one.....

[msay3]

There is no such thing as a "secure website"...Not as long as extremely motivated and talented hackers are out there.....You may as well buy a page in the New York Times and fill it up with all your personal info....

[redperimeter]

Whats in it for Google? Since Zeiger, Ornish, or Magid make no mention of storing my info in crypto form, Google is free to browse it using data mining techniques and SELL the results. Which, BTW, they can do now with their FREE bulk storage offering.

[endtimes72]

Why would they want to do something like this. If we allow this to happen the words rights to privacy will soon become an after thought and obselete. We barely have it now because anyone can purchase your personal info. Something like this will only be trouble. Where would it end?

[grammawhamma]

newster1: I loved your post! You nailed it.

[darnedsocks]

What if Google made a mistake and people could easily "google" your health records! The insurance companies would have a heyday with this and deny you medical coverage!!!!!!!!! Since there is no universal healthcare in the U.S. you''d have to die of cancer slowly and painfully with no drugs or assitance to save your life, because your health insurance dropped you or your employer fired you, because they found out about your health problem that would cost them a bunch of money. How would you like to die like that?

[sistatee-2009]

Google will be selling this info in these records while you''re still in the waiting room.

[nothappyatall]

"so that you can get your customized risk assessment without having to retype your height, weight, cholesterol and other into the Heart Association%u2019s site. "

Oh yeah, its SOOOO difficult to enter my height and weight into a form...

[nothappyatall]

"allow users to store their own health records on a secure website"

Oh yeah, right, we all know how "secure" web sites are, not a month doesnt go by the latest hack job, stolen database, stolen records, some employee selling data, someone losing a hard drive with 50,000 SS#''s and personal data all over it, the stuff never ends.

"By default, you are the only user who can view and edit your information.%u201D

LOL, how frucking naive do they think we are? thats like saying only YOU can view your password or know where you go on line- your ISP can too and anyone who works there can also access it.


"there is also the possibility that someone could break into your doctor%u2019s office to steal your records "

Oh yeah RIGHT like thats gonna happen, can picture the scenario now, 3 men dressed in black to hide under the cover of darkness, quietly break into your doctors office undetected, no alarms, no security, they bypass the cash drawer, the equipment, the computer, someone''s laptop, the safe and zero right in on the wall full of record shelves containing 30,000 manilla file folders A- Z they quickly grab armfulls of folders and toss them into their waiting van, working fast and furious, about 2 hours later they have the van pack to the roof with YOUR RECORDS and 29,999 other people''s
They attempt to sell them to a middleman for scrap a few days later, but scrap paper isnt worth much, so they try extracting valuable soy ink off the pages!

[alphaa10-2009]

A common repository for personal health information will take its place among the top, most-hacked sites.

Naturally, repository press releases will be the last to rock the boat, or suggest an element of risk.

[rdunn]

Can''t see the utility of online health records, except for when you are incapacitated and you''ve allowed emergency access. That''s the only reason. If I can keep health records online, I can keep them on my own computer, better. The side benefits of various features of online sites could be available regardless of whether I post my data online.