A Mormon Mission... For Romney?

The New Republic: Missionaries' Tactics Are Well-Suited For The Campaign Trail

(The New Republic) 
Most missionaries work 12 hours a day, six and a half days a week. They live on small stipends, in Spartan quarters — secondhand furniture, no TVs or computers — and dine on such extravagances as cereal and peanut butter. The Church allows them to call home exactly twice a year: on Christmas and Mother's Day. Rejection is overwhelmingly the most common feature of their existence.

Like any well-functioning campaign organization, information moves easily both up and down the hierarchy, as well as laterally from missionary to missionary. The young Mormons attend monthly meetings with zone leaders and mission officials. They use the occasion to air frustrations, whether practical or spiritual, and to share what might be called best practices. For example, one of the former missionaries recalls being encouraged to shovel snow from people's driveways as a way to make a good impression. The other remembers getting a tip on how to respond to people reluctant to be baptized as Mormons because they'd already been baptized into another faith.

Veterans of early primary states like Iowa and New Hampshire often speak in the obscure shorthand of "ones," "twos," and "threes." Ones refer to the voters who are solidly with your candidate. Twos are people who are either leaning that way or are altogether undecided. Threes are people who support your opponent. The job of the organizer is to convert all the twos to ones and to keep the ones from backsliding. The total number of ones at any given time is known as the campaign's "hard count." (Tellingly, Trippi constantly complained that the Dean campaign lacked a meaningful hard count.)

It turns out that Mormon proselytizing is remarkably similar to corralling voters in this respect. In effect, the missionary's universe also consists of ones (the people firmly on track to be baptized as Mormons, known as the "baptizing pool"), twos (people open to converting but who haven't entirely made up their minds, called the "teaching pool"), and threes (people who slam doors in their faces — i.e., the vast majority). As in politics, the twos receive the most attention. The Mormon technique for winning over metaphysical undecideds involves asking a person to make a series of gradually escalating commitments. After the first encounter, the missionary might ask them to read a passage in the Book of Mormon and pray about it. Over time, the missionary will petition the prospect to abstain from cigarettes, alcohol, and out-of-wedlock sex. (The canvasser, by contrast, will usually settle for convincing someone to display a yard sign.)

The missionaries are technically supposed to "let the spirit guide them" when deciding whom to approach, and divine inspiration is no doubt an important feature of the process. But, as with political organizing, there is a strong, if crude, element of demographic targeting involved. Certain neighborhoods develop reputations for being more or less hospitable to proselytizing. In one missionary's recollection, lapsed Catholics tended to be more receptive than lapsed Protestants, because the latter often still belong to a community of coreligionists, even if they aren't especially observant. Perhaps least surprisingly, the poor tend to be more receptive to Mormon overtures than the middle class, who are in turn more receptive than the rich. "People don't experience religious conversions when they're fat and happy," says one of the former missionaries. Nor, for that matter, do they schlep to a caucus meeting on a frigid Iowa evening.

And, of course, the hard count always looms large, as do the psychic rewards awaiting those who boost it. "We had a monthly newsletter that showed everyone who had been baptized and the missionaries that had been working with them," recalls one of the missionaries. "People knew who was being successful and who wasn't. There was a certain admiration [for the high-achievers], since that was the whole point of us being there."

In his account of Dean's Iowa implosion in 2004, my colleague Ryan Lizza described a conversation he'd had the night before the caucuses with a Deaniac named Larry. Ryan asked Larry about his assignment for the following day. Larry couldn't say what it was, but he did know what he wouldn't be doing. "It's too damn cold to canvass," he opined. Somehow, I don't see Romney's Iowa volunteers being as easily discouraged.

[hplcmaster]

Thanks for the article! As a returned LDS missionary, I thought your portrayal of missionary life was accurate in detail, albeit slightly skewed with respect to purpose, which is excusable for someone who does not share our beliefs. However, you might wish to clarify that Romney's Iowa volunteers would be former, and not current, LDS missionaries. I am sure you meant this, but based on some of the preceeding comments to this article, it appears to be a point of confusion. Thanks again for portraying missionaries as hard-working, dedicated individuals who have strong beliefs and who want to share those beliefs with others. Many people view LDS missionaries as brain-washed slaves; quite the opposite!

[lodmstrong]

Of course LDS missionaries would not be used in any political campaign. The idea is absurd. The LDS, while quite conservative as a whole, have a very strict separation of church and politics. Unfortunately, the repeated comparisions in the article between missions and campaigns leave the reader wondering.

A couple of points of interest: First, LDS missionaries do not choose where they serve. They apply to serve, and then serve wherever they are asked to. Second, these 20-year-old kids pay their own way (as opposed to receiving a stipend). So even if you disagree with their message, from my own experiences with them, we should cut these young folks some slack, as they are trying to do something they think will make a positive difference in the world, and at their own expense of thousands of dollars for two whole years. You've gotta admire that sort of person.

I recently read that Mitt Romney served an LDS mission to France, and so speaks fluent (though probably a bit rusty) French. Having lived there for 2 years, he must still have a great affinity for France and its people, even if he does think that France has lost a bit of its importance in the world. Given that France's new president is relatively pro-American, and with Romney's connections to and affinity for France, imagine how much our relationship with France (and consequently, probably our relationships with Germany and the rest of Europe) would improve with Romney in the White House.

[psteven55]

Mr. Scheiber,

You may want to recheck you sources. You completely misunderstand how the LDS members think. While it's teachings tend to push people to vote on the conservate spectrum in large numbers, Mormons today would be repulsed by the idea of being asked to activley support a particular candidate, Mormon or not. Trust me on this one, I grew up in home with a father that was an active democrat and a stake President (leader over several thousand).

You are correct that a gross roots level, Mormons can have a compelling effect on this campaign and its worth noting but certainly not by the missionaries. Most don't even know who Romney is and they are too busy sharing the gospel to give it much thought.

[psteven55]

Mr. Scheiber,

You may want to recheck you sources. You completely misunderstand how the LDS members think. While it's teachings tend to push people to vote on the conservate spectrum in large numbers, Mormons today would be repulsed by the idea of being asked to activley support a particular candidate, Mormon or not. Trust me on this one, I grew up in home with a father that was an active democrat and a stake President (leader over several thousand).

You are correct that a gross roots level, Mormons can have a compelling effect on this campaign and its worth noting but certainly not by the missionaries. Most don't even know who Romney is and they are too busy sharing the gospel to give it much thought.

[spasimante]

First things first, missionaries are not conscripted for partisan political purposes, ever.

Second, as happens so often with stories about Mitt Romney, the comments degenerate into religion/mormon bashing. Just to dispell any myths, religious belief do not make one a bad president. In fact, probably the best presidents in the history of America were deeply religious (e.g., Abraham Lincoln, George Washington, Teddy Roosevelt, Ronald Reagan, Eisenhower etc. etc. etc.) Just because George Bush has turned out to be a terribly ineffective president doesn't mean religion is to blame.

Now, why don't we judge Romney on his accomplishments. Here are a few: He is intelligent (holds two degrees with high/highest distinction from Harvard); he was an effective governor (took Mass from terrible budget shortfall to economic solvency without raising taxes); he's an incredible businessman (took venture capital company from zero to multi-billions in assets); he's an effective manager (turned around Olympics); he has solid moral values and a beautiful family; best of all, he has no skeletons in his closet. In addition to his past accomplishments, his vision for America is positive an innovative.

Once we stop attacking religion and examine Romney as a politician, we will see he is far superior to the other Republican nominees.

[grumpas]

I don't trust anyone with to much religion anymore. They like to ram it down everyone else's throat! It's one of the most misguided notions on earth to imagine you need religion to be moral! Most Christian's I have seen recently are more immoral than most of us heathens. We know the difference between right and wrong! Most of them don't. So, there is no way I will vote for someone who wears their religion like a scroud.

[Savea]

There is still ignorance, bias, and hatred from some of the comments. The missionaries primary goal are to and spread gospel througout the world whereever their message is welcome. Their has nothing to do with politics nor Romney. The article is misleading and will only confuse or bring more hatred of the LDS church. Why are you there no mentioning of other Mormons in the government like Harry Reid? Some of you still have your heads stuck in the sand. Get up and get out from your comfort corner and study before you make false accusations. Or better yet, fast and pray about it even if it will take you days and months.

[brianbwb-2009]

Mr. Romney is not presidential material. He subscribes to the Church of Corrupt Washington Money. Why else continue to support an illegal war that was started from lies, and make statements that such madness can "succeed" if given more time? None of the candidates from either side has taken up the most important fight that we should be waging, the fight against government corruption, the fight we absolutely must win if we are to exist much longer as a sovereign country.

As for his Mormonism, I have doubts that a religion that teaches that slavery is the will of Noah because he cursed his younger son to be servant to his brethren, and that the third son went to Africa and became "Black" people, can produce a man who is truly aware of the inhumanity of racism.

[billpl-2009]

bostonbb3

tell that to the Boy Scouts of America.

...get your head out of the sand

[bostonbb3]

I have read it all. What a moronic article. I seriously wonder if conspiricy theorists have any business but to sit in a padded room on haldol. The idea that the church would use missionaries to campaign is ludicris if not utterly repulsive. The church is far too busy dealing with its unpresidented growth to worry about a campaign election in only 1 of the 198 countries it has members. It doesn't back Romney, nor any candidate. Who does is plenty of Iowans and New Hampshire residents. Which is really the reason for shoveling this nonsense. You don't really believe what you put in print, its just killing you and all of the rest of the liberal media that Romney is cleaning up in the primary states so you feel justify the means - slandering and lying - to achieve your ends. Where is your integrity? You must really believe the public is stupid to peddle this article worthy of the enquirer.

[billpl-2009]

mormon missionaries are the equivalent to using kids as "human spam"

...except I think spam as a better conversion ratio.

[jankebenz]

jack 1 while most of your dialogue is of questionable merit, the last sentance of madame clinton as president truly lacks sound judgement. Have you ever considerd or researched her and bills background, and how they got to where they are ? Find out and maybe you and others would change their tunes

[p-syrus]

Actually the subject of scientology itself isn't as bad as it is generally represented to be.

The church of scientology has certainly behaved, as u.s. court records show, in a fairly odious & disreputable fashion. Yes, not much doubt there. But for many years there have been active, world-wide, groups of independent scientologists just doing their thing and having fun.

Channel 4 tv in Britain did a pretty funny tv show on what scientology is really about. They investigated the subject and the independent "freezone" and broadcast the show in Britain. The video is available on google at:

http://video.google.co.uk/videoplay?docid=1786568759674213741

[michellem99-2009]

No mormon is allowed at my door. I know they have secrets that insiders know. Yep. So I do not feel comfortable with mormons.I do have my reasons. So they say one thing and do another. One of my foster Mums was mormon. I am not. I have no faith in mormons and I see them not the kind loving persons that most do. I love my tea. mormons are brained washed to dutifully do as they are told at their meetinghouses.Don't say differently. I truly know.They are pushy,cold when a person tell them no thanks as I have told them I will not join. mormons and freemasons are cults. The markings on mormon garmenta are freemason. I am grateful for sep of church and state. I am 52.

[williamsdmd]

I think those that have commented so far have missed the point of the article. No, LDS missionaries will not participate in campaigning for Romney. That is clear and unmistakable. However, assuredly the Romney camp will have LDS returned missionary volunteers working in his campaign. It will be these volunteers that have 2 years worth of experience on how to connect and build relationships of trust with people. This was a very accurate and fair article on the life of a missionary in the United States. Kudos to the author for maintaining a good balance in this article.

[ab1l1ty]

This article is insane. I consider myself really thick-skinned. I have had irrational thought spewed in so many forums and mediums, due to a Romney presidency, that after a while you just accept ignorance and move on. But this article may be the biggest stretch in all of journalism. To assume the LDS church would even consider for a nano second of using its missionary infrastructure to support a Romney campaign is idiotic. (and that%u2019s being nice). First off, just as you explained, these missionaries have no communication with the outside world. A missionary that has been in the field for over a year probably has no clue who Mitt Romney even is! These kids don%u2019t read newspapers or watch TV. They converse of Christ 6 and a half days a week. They couldn%u2019t care less, about Romney. I will guarantee you that no 19 year old boy saved up his life savings and put marriage, career and pursuits of life on hold to campaign for some candidate.

I thought I%u2019d read it all. Noam, here is a novel idea, discuss Romney%u2019s credentials as a man. He either flourishes or dies on his merits, not on the merits of the Mormon Church. Otherwise, I expect the press should start questioning Rudy on why his church ransacked LatinAmerica or expelled the Jews from Spain. Shame on you Rudy, why do you affiliate with such ideas? Oh wait that sounds absolutely ridiculous. Right ?

[jstor1]

The logic of this story makes no sense. The article rests on the quite mistaken assumption that the LDS Church will stop at nothing to gain power and influence. It doesn%u2019t matter what they%u2019ve said or done; everything can be discounted in a lusty grab for power. It also assumes that Mormons are dupes who are willing to do whatever leaders tell them to do. But this absurd scenario would never happen. Missionaries save money for years to preach the gospel, not to enter politics. Leaders don't tell Mormons how to vote (compare the politics of Harry Reid and Mitt Romney, both Mormons). It both impugns the integrity of church leaders and the intelligence of the laity to even fathom something like this. Mr. Scheiber needs to take Mormonism 101.

[danielwsmithee]

As others have mentioned the LDS church will not support Romney's campaign. Romney will however have a large pool of people to call on that are experienced in door to door activities. For the most part thought Mormons are very busy with their own activities and families. Any benefit this gives Romney will be minor but there will be a benefit. I just don't see thousands of return missionaries going door to door for Romney. There will be a handful maybe even a hundred but not the mass droves of people the author suggests.

[westenp]

It's quite a stretch for the author to suggest that there is a vast army of former LDS missionaries available and willing to campaign for Romney. It is just another example of how the MSM cannot get past the issue of Romney's faith.

[peteralee]

The author is wrong. The Mormon missionaries will not be involved in a drive to elect Romney. I am Mormon, and every two years a letter from the church leadership is read to all congregations, emphasizing the church's position of neutrality on political issues. Mormon meetinghouses are not used for political events for any candidate, or even elections for that matter. The Mormon missionaries that serve in the United States will play no role in the 2008 election.