Burger King To Serve Up Cage-Free Food
Animal rights advocates have praised Burger King for its new commitment to begin buying eggs and pork from suppliers that do not keep their animals in cages or crates.
"We certainly hope that people will order the BK Veggie Burger when they go into Burger King," said Matt Prescott, spokesman for People for the Ethical Treatment of Animals. "But the fact that Burger King has made positive changes for some of the animals killed for its restaurants will send a ripple effect through the fast food industry and show other companies that animal welfare cannot be ignored."
PETA has been critical of the fast food giant in the past.
Burger King Corp. product safety manager Steve Weiffenbach sent PETA two letters, dated March 14 and 20, outlining the company's new supply guidelines. PETA forwarded copies of the letters to The Associated Press.
The fast food chain has already started purchasing 10 percent of its pork from suppliers that do not use sow gestation crates, according to the letter. The company said it will double that amount by the end of 2007.
Burger King also said it will start getting 2 percent of its eggs from hens that are not confined to small cages. That percentage should more than double by the end of 2007.
"That is a huge portion of cage-free eggs available for processing as most cage-free eggs go into the retail grocery business," Weiffenbach wrote in his March 14 letter.
Hoping to pressure suppliers and increase availability, Burger King has told egg suppliers that it will look favorably on cage-free eggs when making purchasing decisions.
"Suppliers will hopefully respond by producing more of these types of products," Prescott said.
Burger King will also give purchasing preference to poultry suppliers that use or switch to "controlled atmosphere stunning," which animal rights groups consider the most humane way to slaughter poultry.
© 2009 The Associated Press. All Rights Reserved. This material may not be published, broadcast, rewritten, or redistributed. "We certainly hope that people will order the BK Veggie Burger when they go into Burger King," said Matt Prescott, spokesman for People for the Ethical Treatment of Animals. "But the fact that Burger King has made positive changes for some of the animals killed for its restaurants will send a ripple effect through the fast food industry and show other companies that animal welfare cannot be ignored."
PETA has been critical of the fast food giant in the past.
Burger King Corp. product safety manager Steve Weiffenbach sent PETA two letters, dated March 14 and 20, outlining the company's new supply guidelines. PETA forwarded copies of the letters to The Associated Press.
The fast food chain has already started purchasing 10 percent of its pork from suppliers that do not use sow gestation crates, according to the letter. The company said it will double that amount by the end of 2007.
Burger King also said it will start getting 2 percent of its eggs from hens that are not confined to small cages. That percentage should more than double by the end of 2007.
"That is a huge portion of cage-free eggs available for processing as most cage-free eggs go into the retail grocery business," Weiffenbach wrote in his March 14 letter.
Hoping to pressure suppliers and increase availability, Burger King has told egg suppliers that it will look favorably on cage-free eggs when making purchasing decisions.
"Suppliers will hopefully respond by producing more of these types of products," Prescott said.
Burger King will also give purchasing preference to poultry suppliers that use or switch to "controlled atmosphere stunning," which animal rights groups consider the most humane way to slaughter poultry.
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Posted by karateman39 at 08:38 AM : Mar 29, 2007
Exactly. By the time it's on my plate it's no longer a cow, or a chicken, or a duck, or whatever. It's food.
Posted by andor3 at 06:28 PM : Mar 28, 2007
I'm not talking about PETA itself. As a front organization they appear just the way they're supposed to appear. I'm talking about their association with and unqualified support of militant terroristic animal rights organizations who have been responsible for bombings, arson and even murder as a result of some of these attacks of animal research laboratories. PETA likes o put on like they're just about education and awareness, but they're no different then a non-violent political wing of domestic terrorism groups such as the Animal Liberation Front.
Choices have consequences. BK isn't doing this to be nice, they are doing it because they want to attract customers who understand the benefits of eating "happier" animals--they make more healthful food and are a wiser choice. Those points are backed by indisputable research: animals raised in more natural settings have less stress, less hormones, are healthier; caged and over-confined animals are weak, have more fat, and require hormones and antibiotics just to survive.
As for PETAs tactics--read the article: education, letter writing, public awareness. Hardly terrorist stuff unless you regard education as dangerous.
WHAT?!!?!?
Not everyone likes being awakened, living responsibly, or having their public actions scrutinized.
A society that cannot survive without cruelty to animals is a failure.
Posted by imaok1 at 02:57 PM : Mar 28, 2007
My point is that it doesn't much matter how they got to the plate. At that point they're just food. They're not a free-range anything. They're chicken or a steak or a hamburger or whatever. this "cruelty-free" or "free range" cr*ap is just the first step toward banning meat eating altogether and even it's supporters, like PETA, say so. The ultimate goal is to legally require people to be vegan, by outlawing meat eating. I, for one, will not give up my beef or chicken or even my Foie Gras.