NEW YORK, Dec. 14, 2006

Beyond Hillary, Barack, Rudy And John

As Attention Focuses On 'First-Tier' Candidates, Others Gear Up To Give Them A Fight

  • Clockwise from top left: Iowa Gov. Tom Vilsack, Indiana Sen. Evan Bayh, New Mexico Gov. Bill Richardson, former House Speaker Newt Gingrich, Kansas Sen. Sam Brownback, and Arkansas Gov. Mike Huckabee are all considering jumping into the most

    Clockwise from top left: Iowa Gov. Tom Vilsack, Indiana Sen. Evan Bayh, New Mexico Gov. Bill Richardson, former House Speaker Newt Gingrich, Kansas Sen. Sam Brownback, and Arkansas Gov. Mike Huckabee are all considering jumping into the most "open" presidential race since the 1920s.  (CBS/AP)

(CBS) 
The Democrats:

Bill Richardson

New Mexico Gov. Bill Richardson's biggest advantage is his resume. He has decades of Washington experience, first as a staffer in the State Department and for the Senate Foreign Relations Committee, then as a eight-term U.S. representative, next, briefly, as U.S. Ambassador to the United Nations and finally as secretary of energy under President Clinton.

Perhaps even more impressive, while in Congress, Richardson served as an emissary for Mr. Clinton, negotiating the release of two hostages with Saddam Hussein and a pilot from North Korea. He also has experience negotiating with Fidel Castro, Slobodan Milosevic and leaders from Nigeria, Sudan and the Taliban. He's been nominated for the Nobel Peace Prize four times.

"He's got experience in the toughest international negotiations ever," says Democratic pollster Mark Mellman. "He can say 'I've gone to the table with the bad guys and won.' "

He's now a popular governor of a western state who currently chairs the Democratic Governors' Association.

Most recent national polls have Richardson at 1 or 2 percent. Luntz's focus groups found Richardson to have the "perfect" resume, and most seemed to like his message. But many participants said he wasn't engaging enough as a speaker and some went so far as to call him "boring."

Richardson, 59, is married and has no children. His mother is Mexican and his father is a Boston banker. Richardson lived in Mexico City until he was 13.

His Latino background might also help attract Hispanic voters. But says, Blumenthal, the Latino vote is probably more of a factor in the general election. "In terms of the Democratic primary electorate, there hasn't been a significant Latino vote in Iowa or New Hampshire. Outside of Florida, the Southwest, maybe parts of New York, there aren't many places with a really large Latino base."

Evan Bayh:

Editor’s note: Sen. Bayh announced on Dec. 16 that he will not seek the presidency in 2008, saying he believes the odds of a successful run are too great to overcome.

Like Richardson, Indiana Sen. Evan Bayh comes to the race with the advantage of having both Washington and gubernatorial experience. He was a two-term Indiana governor, and has been a senator since 1998. Bayh, 50, is married with two young sons.

The Indiana senator has situated himself as a centrist, stressing, according to his Web site, "fiscal responsibility, lower taxes, job creation and lean government." Bayh chaired the centrist Democratic Leadership Council for four years and is involved bipartisan efforts in Congress.

But Bayh may run into trouble in the primaries for his early strong support of the Iraq war. In the fall of 2002 he pushed for adoption of the resolution that authorized President Bush to begin the war.

Although he hasn't officially declared, Bayh has announced plans to form a fundraising committee and has hired campaign staff.

"He has this very serious team … some very high-powered help," says Blumenthal, noting that he's worked with some of the members. He also has the credentials of being both a popular senator and former governor in a red state, and he's a Midwesterner, which may translate into appeal in Iowa."

Like Richardson, Bayh still lacks name recognition and most recent polls have him between 1 and 3 percent.

Luntz's focus group participants found Bayh likable, with a down-to-earth appeal, but some found him boring. The report concludes, "The theory that he's too moderate in his philosophy or tone was not borne out by what we heard. It's the moderation in his style that is his greatest challenge."

Tom Vilsack:

Iowa Gov. Tom Vilsack recently drew a flurry of national attention by becoming the first presidential candidate to formally enter the 2008 race.

As the first Democratic governor in a traditionally red state in three decades, the two-term governor seems positioned to do well in the primaries, especially the all-important first caucus in Iowa. But a Des Moines Register poll taken over the summer ranked Vilsack fourth in Iowa, behind Edwards, Clinton and Kerry. Even if Vilsack does rally to win the caucus, it would be discounted as coming from his home state.

"Vilsack has a significant burden with Iowa coming up. That's a rather difficult situation, it seems to me," says Rothenberg

As to why Vilsack did so badly in the poll, Drake University politics professor Arthur Sanders says that it's hard for a small state governors to convince anyone, even their own constituents that they're presidential material, and, "Many of the activists in the Democratic Party in Iowa have had a distant relationship with him — he's never been one of their favorites."

Unlike state party darling Sen. Tom Harkin, Sanders says, Vilsack is too centrist for party activists, who tend, on a whole, to be more to the left than mainstream Democrats. Vilsack, for example, signed an (admittedly toothless) English-only law, and currently chairs the Democratic Leadership Council.

And even among more mainstream Iowans, Vilsack is a governor who is liked, but not loved, says Goldford. "He is moderately popular. He has no huge fans and he has no huge enemies."

National polls have Vilsack at 1 percent — when he appears at all. In Luntz's focus groups, Vilsack fell at the bottom of the field of Democratic hopefuls, even among Iowans, who liked him, but not as much as the others. He rubbed New Hampshire participants the wrong way with his repeated allusions to religion and his lack experience as anything but a "small state governor."

Vilsack does have some plusses that could give him traction, once he becomes better known, says Goldford. He understands domestic policy well, perhaps to the point of being a little "policy wonkish" and radiates sincerity.

"He comes across as honest and concerned and a straight-shooter," says Goldford.

Vilsack, 55, who is married with two sons, also has a compelling personal story. He was orphaned when he was a few days old. He was soon adopted, but his new mother was addicted to alcohol and prescription drugs. When he was 13 his parents separated and he and his sister were raised by his father.

Vilsack will probably do better in Iowa than his current polling indicates, says Sanders. "Statewide he was elected twice, and his approval ratings have always been reasonable. It'll still be easier for him (in Iowa) no matter what that poll says."




Although it may appear now that none of these second-tiers will win the nomination, Iowa, Nevada and New Hampshire could change everything. Most of these candidates are polling so low largely because they're unknown, not disliked.

But these first few primaries and caucuses are in small states, points out Sanders, allowing candidates to talk to lots of people directly and get their message out.

And voters in these states are likely to do their best to listen, says Goldford. "I don't want to sound like I fell off the back of a turnip truck, but it really is remarkable to watch folks engage in this process. Those who show up take it very seriously."

If you have doubts, agrees Blumenthal, just look back to the last presidential election. "John Edwards was nowhere in most of these national polls, but he raised enough money to run a credible campaign that Iowans responded to, and he got very popular in Iowa and nearly won. The horserace polls done at this point four years ago would have told you nothing about his potential. Nothing."

And even if one of the second-tiers fails to come in first or even second in Iowa, if he can just rise out of the single digits, the momentum he gains from the jump could make a big difference.

"Raw numbers don't mean anything," says Goldford. "Everyone has the same opponent, and the name is 'expected.' "

"It's one thing to look at the racing form and to pick the favorites," Goldford adds. "But there's a reason they actually run the race — because favorites don't always win."

©MMVI, CBS Broadcasting Inc. All Rights Reserved.
Add a Comment See all 39 Comments
by randalds December 17, 2006 7:57 PM EST
Dum shirt?

Posted by Kaliveotin at 12:56 PM : Dec 17, 2006

make tat one up on your own or did you get help from a 3rd grader?

Look I have no problem with Hillary being president, but I'm not supporting her because I don't think she can win. Not because she's a woman, but because she's coming in with waaaaaaay too much baggage. The nomination is Obama's to lose.
Reply to this comment
by randalds December 17, 2006 5:03 PM EST
Ahh, by your very words ("I love that someone is answering me"), you're a troll. Actually you must be watching a different, FOXNews version, of Hardball because Chris Matthews says McCain is his choice, but to get the republican nomination, not to become the president. You really shouldn't be drinking all that "shine before watching TV. Not good for your eyes, ears or health. Wake up and pay attention and maybe someday we'll let you sit at the adult table instead of the card table in the hall with the other children.
Reply to this comment
by kaliveotin December 17, 2006 3:56 PM EST
Randall DS. I love that someone is answering me. What what DS stand for? Dum shirt? Chris Mathews has said on air that McCain was his choice, and spent this past Sundays show supporting the Hillary bashing, if he has any democratic leanings then he's obviously an insecure male who doesn't believe a woman could be president. Seriously, do you believe Hillary would be less competant that Bush? Do you believe she would be
less effective against terrorists. With her intellect, she could express have the effort and be more successfull.
Reply to this comment
by kaliveotin December 17, 2006 3:48 PM EST
We always get excited about so many minor candidates. The frontrunners always win. Hillary and probably John McCain will be the nominees 20 months fom now.
Reply to this comment
by kaliveotin December 17, 2006 3:45 PM EST
Harvard - Yale . I must haev been confused because there's no real substansive difference between these campuses, few of these Ivy league idiots have demonstrated competance in anyting except collecting massively big payment chacks for questionable services. If there were such
a scale we'd see that that few get more money for producing less quality than harvard and yale graduates.
Reply to this comment
by kaliveotin December 17, 2006 3:37 PM EST
Hillary Rocks. Shes going to kick republican "male" butt" GO Hillary
Reply to this comment
by randalds December 17, 2006 2:50 AM EST
Wasn't he educated at the same school as George Bush?

Posted by Kaliveotin at 08:36 PM : Dec 16, 2006

No, he graduated from Columbia and then got his law degree from Harvard (first African-American to be president of the Harvard Law Review). Bush went to Yale.
Reply to this comment
by randalds December 16, 2006 11:58 PM EST
Um...Chris Matthews (I assume you mean the one who has the MSNBC show Hardball) is a liberal Democrat, not a conservative. He used to be an aid to Tip O'Neil and advisor to Jimmy Carter.
Reply to this comment
by kaliveotin December 16, 2006 11:36 PM EST
There is NO WAY Barac Obamma could be elected president in 08, absolutely NO WAY. In an electorate this close, so evenly devided between right and left, Republican and Democrat, his ethnicity will hurt him, somewhat because he's black, but much more because he has very little experience and almost no track record. Many great politicians who had a lot more going for them, and spoke equally well, failed to win.
Hubert Humphrey, Adeli Stephenson, Tom Harkin, etc etc etc. Warner and Bayh, two excellant candidates have already dropped out. Obama would be become "The biggest loser" since McGovern.
Why are so many corporate types and Republicans pushing Obama, (Chris Mathews and so many other
talking heads, almost entirely Republican or Ultra conservative.) because they're scared of Hillary and know Obama wouldn't stand a chance.
If he runs against Hilary his career in the senate will also be sidetracked or even ruined.
Wasn't he educated at the same school as George Bush?
Reply to this comment
by randalds December 16, 2006 4:55 PM EST
Evan Bayh has already dropped out and if Obama declares then the only ones on the democratic side who will be taken seriously will be Hillary, Barack and John Edwards. Everyone else might as well save their time and money after that. The democratic ticket is going to be a combination of two of those three. The only one on the republican side that can seriously challenge them is Guliani and he won't make it through the primaries. McCain has shot himself in the foot by becoming extreme right just when America has become sick of it and the same with Brownback and Romney. Newts a clown who doesn't stand a chance but as a democrat I pray he gets the nomination as it'd be the first democrat landslide since Clinton was re-elected.
Reply to this comment
by bill1fj December 15, 2006 8:14 PM EST
Isn't this group just more of the same bunch that has basically screwed up everything they touch. We're in a war that we either need to go in with enough people to win or get out. Millions of illegal aliens all over the country. Get em out.
The country keeps going deeper in debt. Cut out all unneeded "pork" and put a little more tax on the rich This bunch of corrupt politicians just wouldn't do it. Throw em all out and lets start over..............................................thuch. reraeverythi
Reply to this comment
by deadhead9496 December 15, 2006 7:41 PM EST
*** and his stupid Monkey deserve a fair trial.
Then a few years in Gitmo to think about all of the s**t that they have served up to the world.
Reply to this comment
by deadhead9496 December 15, 2006 7:41 PM EST
*** and his stupid Monkey deserve a fair trial.
Then a few years in Gitmo to think about all of the s**t that they have served up to the world.
Reply to this comment
by deadhead9496 December 15, 2006 7:40 PM EST
*** and his stupid Monkey deserve a fair trial.
Then a few years in Gitmo to think about all of the s**t that they have served up to the world.
Reply to this comment
by randalds December 15, 2006 7:35 PM EST
Thanks, I'll see if i can find it at B Dalton this weekend. Can never have too many makes Bush like and idiot books.
Reply to this comment
by marcodele December 15, 2006 7:25 PM EST
There's another good book out called "Bad President" based on the "Bad Dog" and "Bad Cat" books. It is mostly photos, but of course photos that capture other people's reaction to W.
After looking at the photos, you could put the following caption on any picture of Condoleeza Rice looking at Bush: "he's such an effin idiot..."
Reply to this comment
by randalds December 15, 2006 6:44 PM EST
That's a classic! Or how about "If you teach a child to read then he or her can pass a literacy test". Loved that one! I have a book called "The I Hate George W. Bush Reader" (put out by the same people who put out the "I Hate Republicans Reader") and it has dozens of some of his best.
Reply to this comment
by marcodele December 15, 2006 6:42 PM EST
Lol Randal! My favorite Bushism:

"You know, one of the hardest parts of my job is to connect Iraq to the war on terror." --George W. Bush, interview with CBS News' Katie Couric, Sept. 6, 2006
Reply to this comment
by randalds December 15, 2006 6:22 PM EST
Hey marcodele, I thought when speaking in Bushisms the word is supposed to be mis-underestimated? lol!
Reply to this comment
by marcodele December 15, 2006 6:19 PM EST
I hope you're right JH6, but Bill Frist is still kicking politically after he diagnosed Terry Schiavo as "not brain dead" after watching a videotape.

Never underestimate the power of the oil elite, the Bush family, and the stupidity of neocons.
Reply to this comment
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