'Potter' Pre-Sale Tops 750,000
Barnes & Nobles Expects A Million Sales By July 16 Release
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Play CBS Video Video Harry Potter Goes For Record The next chapter in the Harry Potter series is due this summer, and publishers are printing a record number of books to meet the demand. CBS News' Elizabeth Palmer reports.
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Book jacket for "Harry Potter and the Half-Blood Prince." (CBS)
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Menghan Yum 8, of Bejing, looks at the cover of a new Harry Potter book on the last day of BookExpo America in New York, Sunday, June 5, 2005. (AP)
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Photo Essay Something Wicked New photos from the "Harry Potter" premieres in London and New York.
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Interactive Harry Potter: By the Book Forget what happened in each of the books? Read through for a brief refresher.
"The Harry Potter series has shattered all records in publishing history, and the enormous amount of pre-orders to date confirm that the latest Harry Potter title will be the most popular yet," Barnes & Noble CEO Steve Riggio said in a statement. "In fact, we predict that our pre-orders will top one million."
The new Potter book, the sixth in J.K. Rowling's fantasy series, is scheduled to come out July 16 with a first printing of 10.8 million copies. "Half-Blood Prince" has topped the best seller lists of Barnes & Noble.com and Amazon.com, with only brief interruptions, since its release was announced last December.
Amazon.com announced last week that more than 500,000 pre-orders have been taken for the new Potter book.
Shares of Barnes & Noble closed down 18 cents to $38.68 Monday on the New York Stock Exchange.
By Hillel Italie
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