Meet Elmar Weisser, world champion.
The 47-year-old German beat out 160 contestants to take win the closely-watched freestyle category at the World Beard and Moustache Championships in Trondheim, Norway with a facial hair sculpture featuring a moose (or possibly a reindeer), antlers and all.
Weisser had previously won with likenesses of Berlin's Brandenburg Gate and London's Tower Bridge.
Contestants from 15 countries take part in the biannual event, with more than a dozen categories from "full beard natural" and "natural goatee" to "sideburns freestyle" and "Hungarian moustache."
Since the event began in 1995, a perennial rivalry between Germany and the U.S. has emerged. This year, Germany took seven gold medals to the United States' six.