The Feed's Friday Music Round-Up: Roller coaster ride edition

(CBS News) You're probably asking right now: why is this Friday Music Round-Up called "roller coaster ride edition"? And I'd respond by gasping, and then asking why you don't trust me after all this time together. (I thought you loved me!) After a lot of crying and consoling, I may explain that in terms of the music today, I'm going take you up, then down, then up, then down and finally end things on a "high" note. (The definition of that term left open to interpretation). So hand me your ticket and let's start the ride with Nikki Williams' new music video for "Glowing" above.

With a birthday occurring yesterday (cough, did did you wish me a "happy birthday", cough?) that will be celebrated tonight, this music video from Nikki Williams (who also co-wrote Demi Lovato's megahit "Heart Attack") totally gets me pumped up to party and have a really great time. (And if Nikki reads this post and happens to be in the New York City-area, you should know that you're totally invited to come out and party with us all tonight!)

Up next, we shift from a dance party-style high to a much more moody, melancholic and astoundingly beautiful piece of work from Fauntella Crow and directed by Nathan Presley. Watch her rehearse the song "Give Myself Away" above before her recent SXSW performance and instantly begin to feel regret if you attended the festival and happened to miss her. (Seriously, she really is that amazing and totally on my music watch list now!

For our fan of The Feed request item this week, I can't even begin to describe how happy I am to have received this music video submission. Sent to us by Jacob Beyer, watch and listen to Christina Grimmie and Mike Tompkins (who has been featured on The Feed many, many times now) absolutely kill it with their unique song mashup of Fallout Boy and Alicia Keys below. And get ready to go right back up again on this musical amusement park ride!

Can you guess what direction we're headed in next with our focus on the visual and artistic blended with auditory experience? If you said "down", then go ahead and pat yourself on the back. This introspective and somber piece is haunting and dark, but also a must-see mix of visuals, instrumentals and vocal stylings. Go ahead and click play on the music video for the Villagers' song "The Waves (MMOTHS Remix)" directed by SHOROKH below.

And finally, there's no way I'm going to leave you on an introspective low before heading into the weekend. The only question I can't seem to answer is what sort of "high" I'm leaving you with for our more offbeat, fringe or otherwise/different and final music-related item. Watch "Toothpaste Man" demonstrate his dance moves (that may or may not include brushing and flossing) at the Ultra Music Festival from YouTube user Eli Wenig at the very bottom. 

And with that, I hope you all have a wonderful upcoming weekend, and make sure to keep coming back to The Feed for all your viral (and music) video needs!