It's called Salvia Divinorum and it's that's all the rage on YouTube. Users chew it, smoke it or brew it into a tea.
"It is a strong hallucinogenic drug," said Carol Falkowski, the director of the Alcohol and Drug Abuse Division of the state Human Services department.
"It produces profound hallucinations and out of body experiences," she said.
Falkowski knows drugs. She's been researching drug and alcohol trends for years. She thinks Salvia should be outlawed.
"I think it's something we should all be concerned about," said Falkowski. "If parents ever hear their children talk about Salvia Divinorum, they should try to get to the bottom of that quickly and find out where the source of that is."
There are more than 4,000 videos about Salvia on YouTube, many of them showing people tripping on the plant.
"Damn, that's crazy," said one of the YouTube photographers as he watched a friend under the influence of Salvia. "And that's legal."
Salvia is sometimes called a "lunchtime" drug because the high lasts only a half hour or so.
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