Social media muscle rises again in Komen flap

The Susan G. Komen for the Cure Foundation, the nation's largest breast cancer charity, did an about-face and decided to keep funding Planned Parenthood after saying earlier it would yank it.

But the change of heart only came after Komen was barraged with criticism online.

It was, says Wired.com's New York Bureau Chief John Abell, just the latest instance in which the power of social media strongly impacted events in the real world.

"Once again, score one for the Internet," he remarked to "CBS This Morning: Saturday" co-host Nancy Cordes. "You had the trajectory of lots of people expressing scorn."

This is similar, he says, to the mass opposition online when Netflix decided to change its business model; when Bank of America imposed a debit card fee; when lawmakers were poised to pass rules changing the way the web operates; and to the outpouring of emotion and organizational information in social media during the Arab Spring.

"What's happening," Abell says, "is the information is so rapid, so accelerated, so available to everyone, there's no doubt what's going on in the psyche of civilization anymore. So, you have more pure information to decide what to do."

To see the entire interview, click on the video in the player above. To see a report by Elaine Quijano on the latest on the Komen/Planned Parenthood controversy, click on the video below:

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