The question that day was whether Texans could support a woman on the Democratic ticket.
At a rally at the state capital in Austin, Ann Richards settled that issue by pointing out that she had been the top vote getter in Texas in her election as State Treasurer. And, alluding to her gender, she said "My momma didn't name me Bubba."
It got a roar from the crowd and quashed any concerns about Ferarro's electability among Texas voters.
(Of course, that didn't help much come November. Mondale-Ferraro lost in Texas and almost every other state...)