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Buy Guy Launches Music Service

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PC owners got a new Internet music download site Tuesday, one boasting the cheapest per-song rates but carrying many of the restrictions that have stymied rival music services.

Although online retailer will offer more than 300,000 songs from the five major recording labels, users of the service will not necessarily have the freedom afforded customers of Apple's iTunes service. That service permits transfer of music to multiple computers, portable devices and compact discs.

BuyMusic hopes to score the sort of attention that helped drive sales for Apple Computer's iTunes Music Store since its launch April 28.

BuyMusic founder Scott Blum called Apple CEO Steve Jobs "a visionary, but he's on the wrong platform." While Apple users constitute about 3 percent of the personal computer market, BuyMusic is targeting the 97 percent of people with PCs.

Apple has promised a PC version of iTunes for later this year but would not be more specific when reached for comment on Monday.

BuyMusic, which is based in Aliso Viejo, Calif., will vie for a share of a market with a handful of online music subscription services, including pressplay, Rhapsody, MusicNow and MusicNet, which have not managed to cull substantial customer traffic from the free file-sharing networks.

The service has about 100,000 more songs than iTunes but comparable to pressplay, which was acquired by Roxio and is expected to undergo a relaunch later this year under the Napster brand.

BuyMusic is charging between 70 cents and $1.29 for individual song downloads. The charge for downloading a full album starts at $7.95 and can go as high as about $12. The iTunes' service charges $9.99 for most full albums.

BuyMusic downloads are in Microsoft's Windows Media format.

Still, BuyMusic suffers from some of the same licensing drawbacks that the other PC-based digital music retailers have.

Jobs secured uniform licensing deals from all the recording companies that allow all iTunes songs to be burned onto CD an unlimited amount of times, save for a restriction for making multiple CDs with the exact song lists. All songs on iTunes can also be transferred to up to three different computers and to the iPod, a portable digital music player.

Songs purchased at BuyMusic can't currently be played on the iPod.

Blum was not able to obtain uniform licensing rights from the recording labels and artists. As a result, different songs on BuyMusic have different restrictions for how often they may be burned onto CDs or copied to other PCs or portable music devices. They can all be burned onto CDs at least once.

By year's end, BuyMusic and the other PC-based digital music retailers are expected to face a competing PC version of iTunes, which has had more than 6.5 million songs downloaded to date.

By Alex Veiga