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July 29, 2008 4:06 PM

Who's The Media's Favorite? Media Matters Says McCain

Media Matters Action Network has released a new ad in which presumptive GOP nominee John McCain is portrayed as the favorite candidate of the media. Though McCain has jokingly referred to the media as his "base" in the past, most chatter concerning media favoritism recently has focused on Barack Obama.

The spot shows McCain picking flowers off a sunflower and repeating the words "they love me" as various members of the media are shown speaking positively about the Arizona senator.

"Fed up?" asks an announcer at the end. "Take the pledge to hold the media accountable." (The Media Matters Action Network Web site features a book pushing this same critique called "Free Ride: John McCain And The Media." CBS News chief political consultant Marc Ambinder reports that Media Matters is spending about $100,000 to air the spot.

Media Matters' conservative counterpart, Media Research Center, meanwhile, writes today that the networks disproportionately covered Obama's trip to Europe. "The Big Three broadcast networks lavished an incredible amount of attention on Barack Obama's tour of the Middle East and Europe last week," they write. "Compared to a very similar trip by John McCain last March, the ABC, CBS and NBC evening newscasts gave Obama more than ten times the coverage — 92 minutes for the Democrat's eight-day trip, compared to just eight and a half minutes for the Republican's seven-day tour."

Here's the Media Matters spot:



The AFL-CIO, meanwhile, which supports Obama, is sending a mailer to union households in Ohio, Michigan, Wisconsin and Pennsylvania trying to knock down rumors about the presumptive Democratic nominee. You can check the mailer out over at National Journal (PDF); it assures voters that Obama wears a flag pin on his lapel, is a Christian, was sworn in on the Bible, was born in America, and places his hand over his heart when he says the Pledge of Allegiance.
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by phoenixandy July 31, 2008 1:19 AM EDT
Brian, Media Matters is right and the Media Research Center is full of sh-t.
The U.S. Media is 90% conservative. It''s more pro-McCain and anti-Obama.

ikez78, like Media Research Center, you''re also full of sh-t. You don''t know what you''re talking about. "Far-left media" my @$$.
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by obbcbs July 30, 2008 2:59 PM EDT
If McCain had not bought the good will of the press during decades of bar-b-ques, we would see in-depth considerations published on Alzheimer''''s, incipient Alzheimer''''s, the percentage of people his age that have some symptoms of memory loss, and the percentage that have full Alzheimer''s (15%) and many similar articles. He is being treated like the Pope. Off limits, on any real reportage on his memory issues.
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by obbcbs July 30, 2008 2:54 PM EDT
ikez, you wouldnt know the far left if it bit you in the butt. There are NO far left media in the USA. Your guys were calling Clinton a socialist!! Analysis by the Media Matters indicated that 72% of stories about Obama were negative and only 27% about McCain were negative.
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by obbcbs July 30, 2008 2:48 PM EDT
How many adulteries did McCain have?
More than Bill Clinton? Less?
Since McCain married Cindi only one month after the divorce from Carole was final, who believes that they were ''waiting''? Why did Clinton get pounded by the media for his wanderings, and we dont hear one word about McCain?
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by obbcbs July 30, 2008 2:46 PM EDT
If McCain had not bought the good will of the press during decades of bar-b-ques, we would see in-depth considerations published on Alzheimer''s, incipient Alzheimer''s, the percentage of people his age that have some symptoms of memory loss, and many other similar articles. He is being treated like the Pope. Off limits, on any real reportage on his memory issues.
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by vincan-2009 July 30, 2008 2:08 AM EDT
It is McCain. We have a republican media empire that will go for this old fool instead of doing the right thing for the country. This election is so critical for the country. We need the man who will be smart about issues - Senator Obama.
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by memekiller July 30, 2008 1:56 AM EDT
Basically, any time I think Obama might be the first Democrat the media is allowed to like, I try to imagine the MSM seriously questioning McCain''s connection to terrorism, his patriotism, and editing footage to protect Obama from poorly chosen words, then I get over it.

Bloggers complained about the Swiftboating of McCain by Bush before they Swiftboated Kerry, so we''re bipartisan on this issue. You never heard anyone in the Media complain. That is, until a General made the obvious point that no amount of time as a POW, no matter how honorable, makes continuing Bush''s foreign policy any less stupid. Then you suddenly saw the entire MSM rushing to stamp out this common-sensical statement the way they never did when Swiftboating was done by the swiftboaters.

When you spend as much time knocking down BS about Obama as you do stamping out entirely reasonable criticism of McCain, the Press still won''t be balanced, because you''d still have to spread rumors that a Republican is a rapist and murderer, when you know it''s bogus.
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by ikez78 July 30, 2008 12:59 AM EDT
Do you take this seriously Brian? How do they explain away the 100 to 1 ratio in donations from media members to Obama over McCain? 70% of the public and over half of Democrats even have said in polls the media is in the tank for Obama. When you deal with the FAR left it''s important to call them the FAR left, does CBS even know what that far left is or ARE they the far left?
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by joereed007 July 29, 2008 8:53 PM EDT
I totally agree with the findings, although Obama gets more coverage it seems the media treats his campaign in a negative light, while taking the gloves off for McCain. I am glad everyone is taking notice. McCain has been getting a free pass while the media scrutinizes and slices and dices Obama''s every move just to cause controversy. This is very clear to all of us Obama supporters and is very unfair and biased.
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