January 25, 2010 2:30 PM
- Text
World's Best Short "How To Sell" Video?
UPDATE: WIN A COPY OF "SELLING IN TOUGH TIMES" HERE
This morning, I posted an interview with Tom Hopkins about his new book, Selling in Tough Times - How to Sell When No One Is Buying. Most Sales Machine readers are probably familiar with Tom, since he's one of the most important figures in sales training today, and has been for a couple of decades. Here's a video that gives a solid taste of what he teaches in his seminars:
I'm a big fan of Tom's, even though I find that his techniques, like his pat answers to objections, can become a "rote" if not applied with some creativity. Still, there's nobody better at explaining the art of selling in an easily-understood and easily-executed manner.
Seriously, there are probably dozens of sales millionaires out there who have used Tom's techniques to develop their sales skills and business results. He's a master, and definitely worth reading and hearing.
This morning, I posted an interview with Tom Hopkins about his new book, Selling in Tough Times - How to Sell When No One Is Buying. Most Sales Machine readers are probably familiar with Tom, since he's one of the most important figures in sales training today, and has been for a couple of decades. Here's a video that gives a solid taste of what he teaches in his seminars:
I'm a big fan of Tom's, even though I find that his techniques, like his pat answers to objections, can become a "rote" if not applied with some creativity. Still, there's nobody better at explaining the art of selling in an easily-understood and easily-executed manner.
Seriously, there are probably dozens of sales millionaires out there who have used Tom's techniques to develop their sales skills and business results. He's a master, and definitely worth reading and hearing.
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