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August 18, 2009 1:01 PM

MDC's Crispin and Kirshenbaum Lose Accounts as Obligations to Partners Increase

By
Jim Edwards
(MoneyWatch)  MDC Partners' revenues are shrinking at a time when its obligations to its agency chief partners are only growing. In Q2 2009, MDC's revenues shrank 14.1 percent to $134.9 million.

Since then, Volkswagen fired Crispin Porter + Bogusky and put its $200 million account in review. That followed the loss of the $275 million Wendy's account at Kirshenbaum Bond & Partners. And there are continued rumblings about Crispin's status on Burger King.

Meanwhile, MDC reported in its Q2 presentation to analysts that it now owes $55.2 million in cash and stock to Richard Kirshenbaum, Jon Bond, Alex Bogusky et al under their earnout agreements with MDC, reported by BNET in April.

(Image: Earnouts reported by MDC Partners) That number is up from $47 million last quarter. (Adweek has a detailed story on that.)

To add to the uncertainty, Kirshenbaum is going through management change. Here's the press release:
Richard Kirshenbaum and Jon Bond, co-chairman, announced today the appointment of Lori Senecal as President, CEO and Partner of the rebranded agency kirshenbaum bond senecal + partners.
I'm sure MDC CEO Miles Nadal will find the money somewhere.

© 2009 CBS Interactive Inc.. All Rights Reserved.
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