HealthPop
By

Ryan Jaslow /

CBS News/ July 25, 2012, 5:08 PM

Gov't complaint halts Buckyballs sales, citing injury risks

x-ray, buckyballs, swallow magnets

An X-ray of 3-year-old Payton Bushnell of Portland, Ore., who was hospitalized after swallowing 37 Buckyball magnets. The U.S. government has filed a complaint to halt the sale of the magnetic products, citing injury risks to children.

/ KPTV
(CBS News) Buckyballs may soon be hard to come by, now that the federal government has filed a complaint to stop the magnets' sales over injury risks.

In a complaint filed by the U.S. Consumer Product Safety Commission (CPSC), the government consumer protection watchdog announced its action to "protect the public from the substantial risks of injury presented by aggregated masses of high-powered, small rare earth magnets known as Buckyballs and Buckycubes." The small magnetic balls are made by New York-based Maxfield and Oberton.

3-year-old swallows 37 Buckyball magnets, survives

CPSC spokesman Scott Wolfson told USA Today that major retailers including Amazon, Brookstone and Urban Outfitters, have agreed to stop selling these and similar products because of the risks posed to children who swallow the tiny balls.

The agency estimates more than 2,000,000 Buckyballs have been sold in the U.S. in addition to 200,000 Buckycubes.

In the complaint, the CPSC said the products - which come in containers containing from 10 to 216 small magnets - might cause major health risks if swallowed. Children under 14 may place the magnets in their mouth or adolescents and teens might use them to mimic cheek or tongue piercings, accidentally swallowing them.

If two or more magnets are swallowed, the group said in the complaint, the magenetic forces could pinch or trap the intestinal walls causing long-term health consequences, including the potential for inflammation, ulceration or perforation of the intestines. These conditions can lead to infection, sepsis - a dangerous bodily response to bacteria in the body - or even death.

What's more, symptoms from swallowing the magnets may appear flu-like, including nausea, vomiting and abdominal pain. Caretakers, parents and doctors might think there's a gastrointestinal issue, delaying potentially life-saving treatment.

Even if discovered, the CPSC said treatment can be risky because the magnets may attach to an endoscope or surgical tool during removal. Long-term, children who've had magnets removed may experience scarring, nutritional deficiencies or fertility issues in women.

In March of this year, 3-year-old Payton Bushnell of Portland, Ore., was hospitalized after swallowing 37 Buckyballs. The balls snapped Payton's intestines together and ripped holes through her stomach and lower intestine, requiring surgery.

"This underscores the fact that Buckyballs and Buckycubes are for adults and are not toys for children," Buckyballs said in a statement at the time.

The CPSC said in the complaint that the products were initially advertised and marketed to children as an "amazing magnetic toy" when they hit the U.S. market in March, 2009. Eventually the magnets were rebranded as an adult desk toy and stress reliever "despite making no significant design or physical changes to the product," according to the CPSC.

It says the labeling and warning labels can't guard against the misuses of the product to prevent the substantial injury risk to children.

CPSC spokesperson Alex Filip told HealthPop that there was one report of swallowing these magnets in 2009, then seven in 2010, and by October, 2011 there were already 14, a pattern that was "increasing dramatically," he said.

The agency then worked with Maxfield and Oberton on the issue but despite those efforts, there were more reports of ingesting the metals, which is when the CPSC took action, he said.

"We worked with the commission in order to do an education video less than 9 months ago, so we are shocked they are taking this action," Maxfield and Oberton founder Craig Zucker said in a statement, according to the Associated Press, calling the agencies actions "unjust and un-American" and adding it would fight the agency.

In 2011, the CPSC launched a video on YouTube warning children of the potential dangers:

The CPSC has more on risks from swallowing magnets.

© 2012 CBS Interactive Inc. All Rights Reserved.
9 Comments Add a Comment
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gnimelf1968 says:
I have to believe that all the people saying it's the parent's fault either aren't parents or are hovering parents. Kids can grab something in a flash, especially if you've told them specifically not to touch something (makes it much more enticing). No one is perfect. I don't think the company should be blamed or the parents. I'm sure stuff like this has happened forever, you just hear about it more because of the internet. I knew kids who drank perfume because it smelled good, should they stop making perfume? There already is way too much government, please don't keep asking for more.
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Cyndane replies:
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Well, isn't this the reason why you should keep such objects "out of reach of children"??? So that kids won't be able to grab such objects in a flash?
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LibertyShovel says:
My email to the CPSC:

By what moral right does the CPSC have to prevent the right of others to make a living? In regards to the Commission's recent (and unwarranted) attack on the manufacturers of Buckyballs, one can't help but to see the blatant stupidity in such an action. I say again, BY WHAT RIGHT? Public safety? Should you ban kitchen knives because children MAY do something stupid with them? How about thumbtacks or fishing tackle? The people responsible for this decision have no moral compass. No code of ethics. As Ayn Rand has said, "Do not ever say that the desire to "do good" by force is a good motive. Neither power-lust nor stupidity are good motives."

Shame on you, for your actions undermine your motivation. Unless, of course, your motivation is power. May you fail in your endeavors.
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WeAreToast replies:
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As much as I agree with the comments already posted, and that the govt is way over reaching their power limits, I believe I have a different view on what's going on here - really. Strong magnets are capable of taking out electronic equipment, such as wiping hard drives clean just by running the earth magnet across the drive, and more to the point, will probably do the same for facial recognition technology, and red light traffic cameras. We are going to have to take out this technology on our own soon after all. The govt can't have this so they just shut down a $50 million dollar industry and put a LOT of people out of work overnight, just as they did with the cigarette rolling machines. Odd how every other company that manufactures something risky to children get by with a warning label, but BuckyBalls is shut down completely without warning. Stock up on strong earth magnets! They can be harvested from older model computers and may save your life someday.
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mzhotkitty says:
Where were the DAMN parents to start with??? I know those magnets are small, but 37??? That still takes time, so who was or obviously WASN'T watching her?
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SUZAMBA says:
Blame the parents not the company! It's not the fault of the company, that parents can not read! It would be like giving a small child a jaw breaker!
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rwsmith29456 replies:
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Agreed.
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Grizzlyironbear says:
So now we are going to sue companies, which, already put the "hey stupid," warnings on the package, for harm to our children when the parent don't put the toy away or watch the child correctly? Simply pathetic.
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ZippyDSMlee says:
Why not...gee... I dunno go after bpa or other junk in plastic than adult toys that are not really marketed to kids?
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