Political Hotsheet
By

Lucy Madison /

CBS News/ January 20, 2012, 7:33 PM

Stephen Colbert to South Carolina: Vote for Herman Cain - he "is me"

Comedian and Charleston native Stephen Colbert, left, sings to the crowd during the "Rock Me Like a Herman Cain South Cain-olina Primary Rally" at the College of Charleston in Charleston, S.C., on Friday, Jan. 20, 2012.

/ Grace Beahm,AP Photo/The Post And Courier

CHARLESTON, S.C. - The day before South Carolina's January 21 primary, the comedian Stephen Colbert had some instructions for an exuberant crowd of about 3,000 people: "I want you to vote for Herman Cain," he said. "Because Herman Cain is me."

The host of Comedy Central's "The Colbert Report"-- who also says he's running to be "President of the United States of South Carolina" -- rushed onstage singing "This Little Light of Mine" before thanking a handful of conservative South Carolina politicians not in attendance, and making fun of the current GOP presidential field.

After a lengthy introduction, he brought in Herman Cain -- his co-host and, as he put it, "the man we're all gathered here to see introduce me." (This assessment ultimately proved accurate.)

Cain, Colbert hammed, is similar to him in many ways: "We both flout convention when it comes to things like taxes and debt and how many Ubekis there are in Ubeki-beki-beki-stan-stan."

But, he added, "he possesses the one thing I don't think I will ever have: A place on the South Carolina primary ballot."

Taking to the stage for his share of the spectacle, Cain was unapologetic about participating in an event that, ostensibly, means to make a mockery of the very presidential race from which he only recently withdrew.

But "the Hermanator," as Colbert referred to him, stopped short of actually encouraging the thousands of young people on hand to actually vote for him.

"Stephen Colbert asked you to vote for Herman Cain," he said, "I'm going to ask you to not vote for Herman Cain and here's why. I don't want you to waste your vote. Every vote counts and yours still matters and you still matter."

The former Godfather's Pizza CEO proceeded with standard remarks about the need for change in Washington and the merits of his 9-9-9 tax plan. (One 9-9-9 reference prompted someone in the audience to shout, "stop!")

Following Cain's speech, Colbert got down to explaining the serious business of his pro-Cain movement, perhaps surprising some spectators with the revelation of an actual (sort of) agenda.

After launching into a "Colbert Report"-style defense of super PACs and the Citizens United Supreme Court decision that fueled their rise -- not to mention a surprisingly comprehensive explanation of the nation's campaign finance system -- the mock-candidate explained the logic of his endorsement.

"The pundits have asked, is this all some joke? We've all heard it, haven't we?" Colbert lamented. "I say, if they are calling being allowed to form a super PAC and collect unlimited, untraceable amounts of money from individuals, unions, and corporations; and spend that money on political ads and for personal enrichment; and then surrender that super PAC to one of my closest friends while I explore a run for office; if that is a joke, then they are saying our entire campaign finance system is a joke!"

Vote for Cain, Colbert urged, "because he shares my beliefs? I don't know, I haven't asked him. The point is, I share his beliefs and you share my beliefs - so by the transitive property, he shares your beliefs."

He continued: "Tomorrow, January 21, the two year anniversary of Citizens United, you can thank the Supreme Court by going into that voting booth and voting for Herman Cain. Because, sadly, it is still illegal to vote with just pure cash."

After the remarks, observers were revved up -- if a little bit confused -- about what they had just seen.

Twenty-year-old Eliot Schupp, a student at the College of Charleston, said he thought Colbert was "trying to promote a message" with the rally.

When asked what that message was, he paused and laughed.

"I guess the point of the rally was to kind of point out some of the ridiculous things that go into elections, like corporate interests and things of that nature," jumped in his friend Thomas Freeman, a 21-year-old junior at the school. "And comedy, frankly, just for entertainment."

Chessie McGarrity, a 23-year-old gallery assistant and "hard-core Democrat," was skeptical that the crowd had really taken in the meaning of Colbert's schtick.

"I hope they did!" she said. "But I feel like a lot of things he says does go over people's heads. They don't really know the way to take him."

At least one student walked away with a different interpretation of the day's events.

"Honestly, I probably would choose Cain as a Vice President," laughed Holly Atwater, a senior studying psychology at the College of Charleston.

Before, Atwater said, "I thought he was a little too liberal for my liking."

That all changed with Friday's so-called "Rock Me Like a Herman Cain: South Cain-Olina Primary Rally."

"Herman Cain definitely kind of opened my eyes on some of the stuff that I did not know that he was open to," she said.

© 2012 CBS Interactive Inc. All Rights Reserved.
30 Comments Add a Comment
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RonPaulLibertyForAll says:
While Stephen Colbert is busy making a mockery of the electoral process, Ron Paul is out fighting a good fight for our personal liberties.

Ron Paul or business as usual in Washington.
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Currahee101st says:
Stephen Colbert is just a lefty little troll. Complaints without solutions. He is just a characterture and IMO anyone who takes him or Jonathan Stuart Leibowitz very seriously,are empty headed.
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Herne42 says:
*Santorum's allegiances are to the Vatican. He clearly ignores, and disagrees with that piece of hemp paper, thousands upon thousands of American Soldiers DIED for....
*Romney's allegiances are to big businesses and industries which is one of many reasons it's easier for Americans to get jobs in China...and why we keep fighting Middle Eastern wars.
*Gingrich, well..he can't even keep a marriage together, being the slimy thing he is, let alone uniting and governing the most powerful country in the *ahem* free world.
We thought Obama saw the big picture...he apparently missed it.
The only logical choice...assuming he can keep to his constitutional beliefs, supporting separation of church and state, is Ron Paul.
To of which, i noticed, was not even MENTIONED anywhere on this websites front political page...anywhere.
I trust NO Mainstream media...and I stand on my support for the only candidate, I believe, is an accurate representation of the American People.
Ron Paul 2012!
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Herne42 replies:
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I won't even get on why Cain is even being mentioned.
RonPaulLibertyForAll replies:
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I completely agree.
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jimbothesane says:
Colbert is doing a great service for the country, far better than any politician or pundit. He is showing us the absurdity of the elction process being bought off by special interests. He is showing the absurdity of Citizens United saying money is free speech. Money is buying off the opinion of the elected giving us a government for the connected, not for the people. Too bad he did not start the Colbert/Stewart political party and really scare the Dems and GOP. More and more people are becoming registered independents, but those tend to caucus with one side or the other.
A third caucus has never had a more ripe time to be started. Congress is very deserving of it's minus 75% approval.
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nomorfun2011 says:
I'm not surprised to see conservatives don't think this is funny. They are known for being racist and having no sense of humor. Actually, it makes it even funnier because of the bewildered frustrated looks on their faces. If they think the election process in the USA is actually about what the American people think and want, then there is absolutely no point in even caring about what they think of it. I would absolutely vote for Mr. Cain Colbert in S. Carolina if I lived there. It's the only way to get the point across that the Republican party offers no viable candidates at all.
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RonPaulLibertyForAll replies:
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No viable candidates? Cap'n Crunch would be a viable candidate against Obama. As it is we have something better, we have Ron Paul.
RonPaulLibertyForAll replies:
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And why bring race into this? Our President is black and he got elected through the same system. I think Obama has done a very poor job as President, but I don't for a second think his race had anything to do with his poor performance.
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omnibus66 says:
Interesting that so many characterize Colbert as a "comedian" when he is attempting to show the world that the politicians are the ones doing the real stand up routines here. Are the people of this country really so dumb that they can't see through this charade? Gingrich is polling in the lead. I guess they are.
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ralphing replies:
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Colbert, is picking up where comedian George Carlin left off. He also saw how absurd politics had become.
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starving1968-3 says:
Sadly, pathetically, he could CRUSH the GOP opposition in the race to select a nominee.

Being the only one in the field with a brain certainly doesn't hurt.....
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newstrace says:
As always, Colbert is simply holding up a mirror to the political scene in America.
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ProgressNow says:
y involved_indi January 20, 2012 11:00 PM EST
He's a comedian? Obama's efforts to ruin... I mean run the country are much funnier but also sad. I guess we have a lot to cry about with politics in this country.
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I laughed my azzzzz off the night he told the Nation that OBL was killed. Best stand-up routine I've seen in years. Sure beat the act that "w" sported when he said he didn't really care about OBL anymore. I didn't think that joke was all that funny...
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kansas1946 says:
God Bless Stephen Colbert!! It is a sad day when a commedian whose tradmark is satire makes more sense that any Republican candidate running. Sad..sad...day.
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ProgressNow replies:
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Sad but true...
involved_indi replies:
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He's a comedian? Obama's efforts to ruin... I mean run the country are much funnier but also sad. I guess we have a lot to cry about with politics in this country.
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