Edwards On The Air In Iowa For Duration

By: Vaughn Ververs
Topics: John Edwards

Video:
Edwards' 'Heroes' Ad

This is from CBS News' Aaron Lewis: With just over two months to go before the first votes are cast, the John Edwards campaign announced today its first major ad buy in Iowa. The 60-second spot, entitled "Heroes," has already started running in the state.

"If you're looking for heroes, don't look to me," Edwards says in the ad, as scenes and faces of Iowans pan across the screen. "Look to them. They are the ones who we speak for. They are the ones that we stand up for."

The ad also alludes to Elizabeth Edwards and her battle with cancer: "Elizabeth and I decided, in the quiet of a hospital room, after 12 hours of tests and after getting very bad news, what we were going to spend our lives doing, for all those that have no voice."

And Edwards challenges his own party, too: "It is time for our party, the Democratic Party, to show a little backbone, to have a little guts. To stand up for working men and women. If we are not their voice, they will never have a voice."

Until today, the campaign had held off on making a significant media splash, while Clinton and Obama have already dumped millions into media buys across the state. Deputy campaign manager Jonathan Prince conceded on a conference call today that Edwards has been and will continue to be outspent by his two major rivals, but he's still comfortable with his standing in Iowa. Polls in the state show Edwards ranging from the middle of a three-way tie at the top, to a clear but not-too-distant third.

And even with the spending caps imposed by public financing, senior adviser Joe Trippi said on the conference call that the campaign has no plans to slow down.

"We are going up on air today and we intend to stay up all the way through caucus day," said Trippi. "And we have the resources to do that."

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by uhoh33 November 2, 2007 7:08 AM EDT: Senator Edwards,
You did rock in the last debate but show some love to minorities in your ad campaign. We do have something to say and are waiting for a reliable candidate that takes notice of our concerns, even in commercials. Life is hard for everyone, not just "white america," so take notice of your ad campaign. If it looks good and feels good, the first thing you should ask yourself (yes, get out of your comfort zone) "are minorities represented in any and all that my campaign does, even my commercials?" Think about it!; Reply to this comment


by butterbeanz November 1, 2007 7:42 PM EDT: Edwards absolutely rocked in the last debate!

And to the poster "Old Prophet", thanks... but NO THANKS. This article is not about Mr. Paul, so why try to hijack it?

Kudos to Senator Edwards! ~We love you in the heartland~; Reply to this comment


by oldprophet November 1, 2007 6:49 PM EDT: You get the sense that the country is desperate for someone to show us the way. Not the old way. Not the same way, but a NEW WAY. Think about this for a minute. What if we pulled all of our troops out of South Korea? They''ve been there for 50 years. Tens of thousands of them. What if we quit worrying about Iran, but instead, realized that its having a nuclear weapon will not mean the end of the world? What if we pulled all of our troops out of the Middle-East, and brought them all home? What if we realistically addressed the National Debt, and paid attention to REALLY DOING SOMETHING about stopping illegal immigration? These are the ideas Republican Presidential candidate, Dr. Ron Paul. He''s a ten term Congressman and a physician who has delivered over 4,000 babies. Ron Paul has been married to the same woman for more than 50 years, which means he doesn''t come to the race with the sort of baggage some of the other candidates for the White House do. Paul is given to mulling things over morally. He was once a pious Lutheran, but now attends a Baptist church. He never travels alone with women, and once even dressed-down an aide for using the expression "red-light district" in front of a female colleague. I support the 2008 candidacy of Congressman, Ron Paul for President of The United States. Candidates with the high level of personal integrity and track record of adherance to The Constitution Ron Paul always demonstrates only come around once in a lifetime, if we''re lucky. Go Ron!; Reply to this comment