…And The Worst Since "Family Circus"

(CBS/iStockphoto)

We thought we'd start Friday off with a bit of optimism – a slogan for a new, $75 million marketing campaign by the newspaper industry "to declare its relevance in the Internet age":

"The Internet is the best thing to happen to newspapers since the paper boy."

[cktirumalai]

Having read a daily newspaper for more than fifty years, I can no more give it up than give up sunshine. But I can't help noticing that two talented journalists recently abandoned the paper I read to start their own online journal. My paper has condensed its main section into fewer pages, which I consider a positive development.

[sanfelz]

So they will put their own ads in their own papers which fewer are reading daily, Sunday and weekly. The large metro area daily have been reducing their pages, stories, reporters and bureaus. Small town dailies are restricted to a few pages, some wire service stories and not enough room to include current deaths and weddings.
Newspapers, like broadcast newcasts, have to re-invent themselves.