Stella McCartney and PETA launch anti-leather campaign for Fashion Week

By: Camille Mann
Topics: Fashion & Beauty

Fashion designer Stella McCartney attends the Stella McCartney Soho store opening on Jan. 9, 2012, in New York.

(Credit: Andrew H. Walker/Getty Images)

(CBS) Fashion designer Stella McCartney has joined forces with PETA to urge fashionistas to ditch not only their furs but also their leather goods this Fashion Week.

Pictures: Stella McCartney

"As a designer, I like to work with fabrics that don't bleed; that's why I avoid all animal skins," says McCartney in the video. "Please join me in exploring the huge variety of fashionable shoes, belts, purses, and wallets that aren't the product of a cow's violent death."

Originally, the campaign was to air in New York City taxi cabs, so the fashion editors and buyers would be inundated with the message during Fashion Week, but VeriFone Media, which places the cab ads, refused to allow PETA to buy airtime, saying it runs consumer promotions, not cautions.

Now, PETA is launching the video on fashion blogs, via celebrity tweets and on Facebook.The video details the graphic process in which cows are killed for their skins.

New York Fall 2012 Fashion Week kicks off Feb. 9 and ends Feb. 16.

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by fordogs February 8, 2012 11:12 AM EST: Hey why stop with leather and furs? Silk and wool should be included, too, if you are of the PeTA mind. Oh and does Stella and/or her father own horses? I remember seeing photos of Stella's parents riding and recall reading that her mom loved to ride horses. Sorry, but that is a no no too according to PeTA. I guess the concern over the exploitation of animals is selective per how she chooses to live.; Reply to this comment


by OnTheRoad01 February 7, 2012 4:42 PM EST: If PETA has it's way (no meat eaten or leather worn) then in a few years we will have to start killing off humans to make room for the animals!; Reply to this comment