Celebrity Circuit
CBS/AP/ October 20, 2011, 12:16 PM

Jon Bon Jovi opens charity restaurant in New Jersey

Musician and community activist Jon Bon Jovi at the grand opening celebration of The Soul Kitchen on Oct. 19, 2011 in Red Bank, New Jersey.

/ Getty

(CBS/AP) Jon Bon Jovi is trying to get rid of the negative stigma of getting a charitable free meal with his experimental new restaurant, The Soul Kitchen.

The rocker makes it clear that his wife and his new establishment is not a soup kitchen, but a place for people who need a meal to volunteer in lieu of payment. Customers who can afford to donate a few dollars can leave a donation for their meal.

Pictures: Jon Bon Jovi

"With the economic downturn, one of the things I noticed was that disposable income was one of the first things that went," Bon Jovi told AP during an interview. "Dining out, the family going out to a restaurant, mom not having to cook, dad not having to clean up - a lot of memories were made around restaurant tables."

"When I learned that one in six people in this country goes to bed hungry, I thought this was the next phase of the (Jon Bon Jovi Soul Foundation's) work," he added. The Jon Bon Jovi Soul Foundation was started by Bon Jovi and Craig A. Spencer, who were co-owners of the Philadelphia Soul Arena Football League. The organization was initially called the Philadelphia Soul Charitable Foundation, but the name was later changed as their work spread to different communities.

The Red Bank, N.J.-based restaurant served crusted catfish with red beans and rice, grilled chicken breast with homemade basil mayo and rice pilaf, and grilled salmon with soul seasonings, sweet potato mash and sauteed greens during the Oct. 19 opening. "This is not a soup kitchen," he said. "You can come here with the dignity of linens and silver, and you're served a healthy, nutritious meal. This is not burgers and fries."

For those who can't afford to pay for a meal, The Soul Kitchen asks that you volunteer at the restaurant washing dishes, busing tables or working in the kitchen. You can also spend some time with the Lunch Break organization or the local food bank. After working, you are given a voucher for a free meal at The Soul Kitchen.

You might even catch Bon Jovi himself helping out behind the scenes. "Last Friday, I was at the White House, serving on the Council for Community Solutions, got on a train, changed in the bathroom and got here in time to wash dishes Friday night," he told AP. "I'm the dishwasher, for real. I can't cook a lick."

Envelopes are placed on the table for those who can afford to pay. Patrons are encouraged to leave what they can afford and feel is appropriate for the meal.

"There's no prices on our menu, so if you want to come and you want to make a difference, leave a $20 in the envelope on the table," Bon Jovi explained.

© 2011 CBS Interactive Inc. All Rights Reserved. This material may not be published, broadcast, rewritten, or redistributed. The Associated Press contributed to this report.
5 Comments Add a Comment
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judysworld says:
What a refreshing thing to read about........good for you, Jon, & I wish you success in this endeavor!
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wlhoppers says:
This article was incredibly poorly written but it did get the point across.

Bon Jovi is a great humanitarian and I hope this latest venture is a huge success. It's so refreshing to see a superstar who hasn't let his fame and fortune go to his head, who remembers humble beginnings.
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ihatescammers says:
come on people everyone knows this is another front for him to not pay taxes yet again on his NJ home
he leases a lot next door for bees and now vegtables for this restaurant and LOOK IT UP pays less than $200 in property taxes because he is a "farmer" and gets a farm kick back.
the rich get richer and not for the good of the people...for the good of him
great press release though Jon, you are such a giver...just not the the state you live in
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DiamondAura71 replies:
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Seriously? You really are naive. Who cares if it's a tax write off. Like there aren't businessmen all over the world who don't take a client to a strip joint and write it off.
This might be for the good of him, but it's also for the good of the people. Did you READ the article? Have you visited his website? FREE FOOD is not benefiting him other than his "tax write off".
You're just jealous that you can't come up with a good tax write off that benefits others than yourself.
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ssporleder says:
I hope it succeeds and catches on.

I also would like more restaurants and grocery stores to donate to shelters, etc. when food reaches the expiration for selling at the best price but before it expires for eating.
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