Holly Madison names daughter Rainbow Aurora

Model and television personality Holly Madison arrives at the premiere of FilmDistrict's "Parker" at the Planet Hollywood Resort & Casino on Jan. 24, 2013, in Las Vegas. / David Becker/Getty Images

Holly Madison has given her newborn daughter a very colorful name.

The former Playboy model and boyfriend Pasquale Rotella have decided to name their baby girl Rainbow Aurora Rotella, she revealed Friday.

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The stork club

"I wanted to give my daughter a unique name," the former "Girls Next Door" star told E! News. "Growing up, there was a girl in my school named Rainbow and I was so envious of that name. I thought it was so pretty and unique!"

Madison, 33, and Rotella welcomed the baby girl on Tuesday.

"I've been spending the last day or so learning how to be a mom -- it's the best project in the world! I never thought I would be so happy-especially on so little sleep!" she wrote on her blog Friday.

She also acknowledged the support she's received from fans, adding, "I just wanted to say thank you for all the wonderful messages you guys have been posting! I appreciate them all!

Tell us: What do you think of Madison's baby name choice?

[RainbowK]

My birth name is Rainbow, and everyday I thank my mother for having the courage to give me a different name. I have never been forgotten and I have never been confused with another woman. Was there a little teasing growing up? Yes, but it was "Rainbow Brite", and it was playful. I'd rather stand out from the pack, then be one of a thousand "Ashley's".
This is my take: http://cohabnthecity.com/2013/03/09/being-named-rainbow/

[hypnotoad72]

Thanks for flaunting the heterosexuality.

[knsn_for_cmn_sense]

It is a refreshing change isnt it.

[bobbybillgc]

Is she Dolly Madison's the snack cake maker's daughter. Rainbow Aurora sounds like a snack cake don't it?

[micmac666]

Actually, it's the name of a dancer in a joint down by the airport. So is "Holly".