Bobbi Brown on why she chose Katie Holmes as the cosmetics brand's spokeswoman

Katie Holmes attends the Vanity Fair Oscar party in West Hollywood, Calif., on Feb. 26, 2012. / AP

(CBS News) Bobbi Brown stopped by "CBS This Morning" on Friday to discuss her new book, "Pretty Powerful: Beauty Stories to Inspire Confidence," but the makeup maven also spoke about choosing actress Katie Holmes as her cosmetics brand's spokeswoman.

• Pictures: Katie Holmes

"I never set out to hire a celebrity. I met her, I liked her," Brown told Charlie Rose and Gayle King during the interview. "We talked about being a mother, an entrepreneur, and I looked at her and said, 'Oh my God, you're stunning.' Why not?"

Play Video

Bobbi Brown's "Pretty Powerful"

Holmes was announced as the face of Bobbi Brown Cosmetics last month. The 33-year-old actress will appear on the brand's spring print ads and displays.

"She's awesome," she added of Holmes. "She's a Midwestern girl, nice, normal."

Brown was also the lead makeup artist at the presentation for Holmes' clothing line, Holmes & Yang, at New York Fashion Week in September.