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Getting To "Know Your Meme"

The success of the daily Web show, RocketBoom, was a launching pad for their next video venture in 2007, Know Your Meme. Shot on-site at the Rocketboom Institute for Internet Studies, their scientists document and give us a behind-the-scenes look at the making of the best and most noteworthy memes around.

Before we move along, a meme is a phrase used to describe a catchphrase or concept that spreads quickly from person to person via the Internet. So now that that's out of the way, lets continue...
In an awesome twist of Internet fate, Know Your Meme, has become as popular as the Web trends they track, being named by Time Magazine as one of the top 50 websites to track in 2009. I did some of my own meme research recently with the help of the show's very own host/scientist Ellie Rountree:


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