12 crazy vintage household ads
Babies drink soda
"Why we have the youngest customers in the business..."
We were surprised to learn that the message behind this ad is "exactly what it claims to be," according to Michael Cousin, modern marketer at digital media company Star Moose. At the time this ad ran, which Cousin guesses was in the 1950s, there was very little regulation of advertising, so advertisers really just relied on self-regulation.
"A lot of people believed that soda had medicinal properties," Cousin reminds. "I certainly wouldn't give my kids soda so young today because of the sugar."
Author: Ysolt Usigan
Credit: Julie Umnus
