2012 Year in Review: Technology

Kony 2012

Produced by the non-profit group Invisible Children, "Kony 2012" had all of the elements of a powerful viral video: heroes and villains, heart, purpose and a call to action (the filmmakers also make good use of Facebook Timeline as storytelling tool). In less than a week, the video garnered over 26.6 million views, but it's also sparked controversy.

Invisible Children has been criticized for spending more of their resources on advocacy and filmmaking rather than on-the-ground humanitarian work.The organization defended its methods, but was overshadowed by the arrest of its co-founder Jason Russell, who was spotted naked on the streets of San Diego by gossip website TMZ.

Credit: YouTube/invisiblechildreninc