25 bizarre viral stories of 2012

Marketing firm hires homeless people to be Wi-Fi hotspots

Melvin Hughes, who was hired by BBH Labs to provide and promote a mobile 4G Wi-Fi service during SXSW, holds the T-shirt he was given by the marketing agency in Austin, Texas on Tuesday, March 13, 2012. Hughes said he was paid $20 for each six-hour shift over four days this past weekend and he may receive extra money if those who used the online 4G service made a donation.

Credit: AP Photo/Jack Plunkett